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Advertising Integrations

Hivestack Integration for Dealerships

Digital out of home advertising for your store, set up on request and run from the same CRM that works the lead.

LeadLocate sets this platform up for your dealership on request, so all you have to do is ask. That covers digital out of home advertising under your own Hivestack account or through the included webXintel Ads Network, with campaigns planned in Leads Manager, managed by our team and reported in the CRM beside every other channel. The directory lists every network available the same way.

What Hivestack actually is, in dealership terms

Hivestack sits on both sides of the programmatic screen market. Screen owners use it to make their inventory available for automated buying, and advertisers use it to buy those screens the way display and connected television are bought, through an auction rather than an insertion order. Its distinguishing feature is what triggers a play.

Instead of booking a board for a month, a buyer can set conditions. Show this creative on these screens when the audience passing them matches a profile, or when the temperature crosses a threshold, or during the hours when the target audience is actually in the area, and stop otherwise. Conditional creative can also change what appears on the screen based on a data source the advertiser supplies.

For a dealership the theoretical version of that is very attractive. A screen near the dealership that shows all wheel drive stock when the forecast turns, or that shows a payment on the exact trim sitting on the front row, is a better advertisement than a fixed picture of the building. Whether a store can actually run that version is the subject of the rest of this page, and the answer has an important caveat.

Why a dealership would spend money here

The case is precision inside a medium that has almost none. Buying screens by condition rather than by calendar means a store stops paying for the hours when nobody it wants is nearby, and can lift spend at the times when they are. Applied to a trade area of a dozen screens, that is a real efficiency and it is genuinely not available from a traditional board contract.

The honest objection is that this platform is built for buyers who operate at scale, and most of its advantages assume an agency or a group behind the seat. Audience triggering only pays for itself when there is enough inventory in the trade area to be selective about, and a single rooftop in a small market may find that the screens worth having are few enough that the clever conditions never fire. Complexity has a floor below which it costs more attention than it returns.

The second objection is the one that matters most and it belongs to us rather than to the vendor. Conditional creative driven by inventory needs a live unit level feed, and that is built for your store on request: tell us you want your inventory driving the creative and our team wires the feed from the CRM to the screens. The general shape of buying screens is covered on programmatic display advertising.

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How LeadLocate puts Hivestack to work for your dealership

Any dealership on LeadLocate can run Hivestack. The request is a line in the Advertising Networks page of the CRM or a sentence to your account manager, and from there our team handles the platform side: the account or the placement, the credentials, the geography, the campaign structure and the reporting back into the CRM. If Hivestack requires an application or a contract on its side, we file it in your dealership's name and keep you posted, so the only thing the store has to decide is what it wants to say and where.

You keep the choice of whose login the campaigns live under. Under the webXintel Ads Network, included with every plan, they live under ours, built from the zone, campaign type and pre screening questions you set in Leads Manager. Under your own Hivestack account they live under yours, on your billing, with the account history staying with the store. Agencies that already hold a Hivestack account for the dealership keep it and we work inside it. Moving between the two is a request, not a project.

What moves between Hivestack and the CRM

Think of the connection as two lanes. Outbound carries what you decided in Leads Manager, the zone, the budget, the dates, the objective and the approved creative, to Hivestack. Inbound carries the numbers back, spend, impressions, clicks and reported results, into the same reporting every other channel uses, so Hivestack is one line in a report rather than another dashboard to log into.

Leads arrive either through a form inside Hivestack where the platform offers one, posted to the CRM as it is submitted, or through a click to a LeadLocate lead page in your dealership's name, with the pre screening questions you chose, so every inquiry is a lead in the CRM with the campaign attached. Each lead arrives with its source and campaign attached, the CRM's texting, calling and email pick it up, and Instant Push sends it by ADF to any CRM your store already runs, at no change in price. The mix of leads to expect is described on what to expect from car sales leads.

On our side the access token is encrypted before it is stored, every push, pause, report and verify against Hivestack is logged with the company, the user and the detail, and campaign objects record which credentials created them. Your customer file and your inventory do not leave the CRM unless you ask us to use them on Hivestack, and when you do, our team builds that audience or that inventory creative for your store.

The ad gateway underneath every network

Every advertising platform LeadLocate runs answers the same seven questions: where to send a user to authorize, how to turn the code into a token, which accounts the token can see, how to deploy a campaign, how to pause and resume it, how to read spend and results, and how to prove the connection is still alive. Hivestack answers them the way every other network does, through an adapter our team maintains, so adding it to your store is scoped work rather than an open ended project.

What sits under that contract is shared and finished: encrypted token storage, an append only audit log carrying the company, the network, the user and the detail, and campaign objects that remember which credentials created them. That is why a store can turn Hivestack on beside search, social and streaming television and get one report, and why an agency can run several dealerships through the same gateway without one store ever seeing another's data.

Access on Hivestack's side, handled for you

Hivestack issues advertising credentials after an application it reviews, so there is an onboarding step on the vendor's side before campaigns run. Our team files that application in your dealership's name, follows it through and connects the account the day it clears. Where the store or its agency already holds approved access, we work inside it and skip the wait.

Whatever the gate, the store's part is the same: say which platform you want, whether you already hold an account there, and what you would run first. Our team takes it from that point and reports back with a start date rather than a list of steps for you to complete.

Managed by us, or under your own Hivestack account

There are two ways to advertise through LeadLocate and you pick between them. The first is the webXintel Ads Network, included with every plan: our team builds and runs the campaigns from the selections you make in Leads Manager, and it arrives as one line rather than a stack of platform invoices. It is running from the day your account is activated and it keeps running while Hivestack is being set up.

The second is your own Hivestack account. Connect the account your store already holds, or let our team open one in your dealership's name, and campaigns route through it, on your billing, in your name, with your spend history intact. A store that already runs Hivestack through an agency uses this path so the account and its history stay where they are. Disconnect whenever you like and delivery falls back to the managed path without anything else changing.

Pushing, pausing and reading Hivestack is done by our team on your behalf, so a change is a message rather than a login, and if you want controls opened in your own dashboard, ask and we set that up for your store.

Getting started, budget and what to measure

Hivestack sets its own commercial terms and our team confirms the practical minimum for your market before anything is booked, so the budget is a number you agreed to rather than a surprise on an invoice. On timing, judge Hivestack over a full flight rather than a weekend: a shopper reached today searches your store by name days later, and the CRM shows that lift beside the direct leads. Because of that, the plan for Hivestack is written with a review date on it from day one, and our team reads it with you at that date rather than leaving the store to guess.

Start narrow: one zone, one campaign type, one offer and the pre screening questions you already use, then widen once the first flight has a read. Adding a format, a wider radius or a second rooftop is a request to our team. Reporting lands in the CRM beside every other channel, so the store compares Hivestack to search, social and the managed network in one place instead of reconciling three dashboards.

Anything Hivestack supports, built on request

Whatever Hivestack can do, LeadLocate can do for your store. Feeding sales results back to Hivestack so it learns, building an audience from your sold or service customers, running your live inventory as creative, exporting reports the way your group wants them, or wiring a step that exists nowhere else: ask, and our team builds it into the CRM for your dealership. We built the platform ourselves, so a request is work for our own team rather than a support ticket that waits on a vendor.

The same goes for combinations. If your store wants Hivestack beside Netflix, Meta and a billboard company in one place, with the leads in one inbox and one person to call, that is what we set up. Users are limited only by their creativity, and our team is the part that turns the idea into a running campaign. Every channel we run is listed on advertising channels for car dealerships.

If you want Hivestack on your store

The whole process is a request. Open the Advertising Networks page in the CRM, ask for Hivestack, and tell us two things: whether the store or its agency already has a Hivestack account, and what you want to run first. Our team does the rest and comes back with a start date. Dealerships that are not yet customers pick a plan on the pricing page, month to month, and start with the included webXintel Ads Network the same week while Hivestack is arranged.

The subscription price is the same whichever networks you run. Media under your own Hivestack account is billed by Hivestack directly to your dealership, with no markup from us.

Frequently Asked Questions

Does LeadLocate integrate with Hivestack?

Yes, on request. Ask for Hivestack from the Advertising Networks page in the CRM and our team puts it in production for your dealership, under your own account or through the included webXintel Ads Network. LeadLocate sets this platform up for your dealership on request, so all you have to do is ask.

Can I use my own Hivestack account?

Yes. Connect the account your store already holds, or let our team open one in your dealership's name, and campaigns run under it on your billing with the history staying with the store. Agencies that manage Hivestack for you keep their seat and we work inside it.

How long does it take to set up Hivestack?

Usually the same day for platforms with public credentials. Where Hivestack reviews applications or requires a contract on its side, our team files it in your name and campaigns start as soon as Hivestack completes its onboarding. The managed network runs the whole time.

What does LeadLocate charge for Hivestack?

The platform is a monthly subscription, month to month with no long term contract, priced on the pricing page, and every plan includes the webXintel Ads Network. Media you buy under your own Hivestack account is billed by Hivestack to you and never marked up by us.

Can Hivestack leads go into the CRM we already use?

Yes. Turn on Instant Push and every lead is forwarded to your existing CRM by ADF the moment it arrives, with its source and campaign attached. The subscription price is the same whether you work leads in LeadLocate or forward them.

Can you run Hivestack together with my other advertising?

Yes. Hivestack sits beside search, social, streaming television, outdoor and mail in the same CRM, with one report and one point of contact. Any combination a store can name, our team sets up.

What if I want something Hivestack supports that is not on this page?

Ask for it. Conversion feedback, audiences from your customer file, inventory driven creative, custom reporting or a workflow unique to your store: our team scopes it and builds it into the CRM for your dealership.

Can I use my own Hivestack account?

Yes. Connect the account your store already holds, or let our team open one in your dealership's name, and campaigns run under it on your billing with the history staying with the store. Agencies that manage Hivestack for you keep their seat and we work inside it.

More Resources from LeadLocate

Put Hivestack to work for your store

Request it inside the CRM and our team handles the platform side. Not a customer yet? Pick a plan, month to month, and start with the included webXintel Ads Network this week while Hivestack is arranged.

Have questions first? Leave your number and a lead specialist calls you back to walk through pricing, coverage, and setup.

Prefer to talk right now? Call or text 844-376-2274.

LeadLocate
Accepted credit cards: Visa, MasterCard, American Express and Discover
LeadLocate™ All rights reserved. Other product and company names mentioned herein are the property of their respective owners.

Answers to your questions:

What is LeadLocate?

LeadLocate is an all-in-one lead generation software and CRM platform. We generate in-market sales leads and provide you with all the tools necessary to sell that customer. All of your leads, texts, calls, emails, deals, and files are available in one place, accessible with a single login.

Accepted credit cards: Visa, MasterCard, American Express and Discover
LeadLocate™ All rights reserved. Other product and company names mentioned herein are the property of their respective owners.

Answers to your questions:

What is LeadLocate?

LeadLocate is an all-in-one lead generation software and CRM platform. We generate in-market sales leads and provide you with all the tools necessary to sell that customer. All of your leads, texts, calls, emails, deals, and files are available in one place, accessible with a single login.