VEHICLE ACQUISITION SOFTWARE THAT HELPS YOU BUY MORE CARS LOCALLY

Every seller campaign runs inside a Market Area of 10, 20, 30, 40 or 50 miles around your retail location, and new campaigns start at 20. Our campaigns reach owners across the major ad platforms who are signaling intent through their online behavior, from pricing their car to planning a trade. For example, a lead for a Ford dealer might include someone asking for an offer on a BMW X5 while mentioning openness to trading for an F 150 or a comparable vehicle, along with their contact details and location. Every make and model is included, so you hear from owners of the brand you sell new and from owners of competing brands. You can also add the Browses vehicle marketplaces and Browses local classifieds audiences in Leads Manager to reach owners who are selling on their own, and each one becomes a lead only after opting in.

To see consistent results, work every new request the day it arrives, and keep reaching each owner by call, text and email on different days during the first seven days. Depending on your market, some days may produce stronger results from social campaigns, while others may perform better through search. The most important factor in your success on the platform is consistency. Our campaigns reach individuals in your local market who are clearly signaling specific buying or selling intent. Turning those opportunities into sales depends on how effectively and regularly you engage with them. The platform is designed to surface qualified prospects, while the selling process remains in the hands of your sales team.

Every lead is delivered to you and only you, and shoppers arrive at different stages of their journey. The platform is designed to make it easy to quickly qualify each lead and determine whether there is a real opportunity. In most cases, it takes only a few seconds to send a text message, voicemail, or email through the system. We provide access to local prospects and the tools needed to support your outreach, and you turn them into a strong and reliable sales pipeline.

At times, a lead may respond by saying they prefer to sell their vehicle privately rather than receive an offer from a dealer. This is where professional sales skills become important. Your role is to clearly and respectfully explain the advantages of trading in a vehicle, such as potential tax savings, convenience, and the opportunity to secure a stronger overall deal on a new purchase. Thoughtful communication can often shift the conversation and open the door to further discussion.

Sales professionals who keep the conversation going past the first objection see the most consistent success on the platform. Effective users focus on educating consumers, building trust, and demonstrating that they are acting in the customer’s best interest. High volume outreach pays off most when every reply gets meaningful engagement. The most successful salespeople are adaptable, confident in conversation, and capable of addressing a wide range of concerns with practical solutions. Ultimately, the choice comes down to whether you are seeking quick wins or investing in a sustainable process that supports long term sales growth.

Every request is delivered to you alone, and requests from owners whose cars fall outside your settings still reach you at no extra charge, so nothing slips past you. Now and then a request reads like a wholesale or dealership style vehicle description, because somebody did not identify themselves as a dealer when they asked for an offer and their request matched specific trigger behavior. You spot those in seconds, and your feed stays focused on the real owners you want to reach.

If you encounter a request that clearly came from another dealership, it can be removed from your account in just a few seconds, and any lead that fails our 3-Point Quality Test is replaced when you report it to QC within 10 days of delivery, after 5 contact attempts on different days in the first 7 days. This flexibility is one of the reasons we do not charge per lead fees. Instead, you choose a Marketing Effort Level for the exposure behind your settings, and every exclusive lead arrives with the marketing tools needed to support consistent prospecting. You are free to pursue as many opportunities as you choose, while easily removing any leads that are not a good fit for your business.

For this reason, we recommend working leads from multiple feeds each day rather than focusing on only one preferred source. Lead activity naturally moves between feeds, and a feed that leads the pack one day may hand off to another the next. By diversifying your outreach and staying consistent across different lead types, you improve your chances of maintaining steady engagement and long term results.

What makes LeadLocate effective is its focus on identifying buyer and seller intent rather than categorizing prospects by a specific customer profile. The platform runs separately from subprime auto leads and credit based marketing, and it collects no consumer credit information. Once intent is confirmed, you determine the most appropriate sales approach for each individual. Some prospects may choose to finance, others may prefer a cash or trade transaction, some may lease, and others may not be a fit at all. The system highlights local opportunities, while your initiative and follow through ultimately determine the results.

If, after a few qualifying questions, you determine that a deal is not possible, you can simply move on to the next opportunity. The platform is designed to support efficiency and momentum, allowing you to focus your time where it is most productive. At the same time, it offers tools to help you stay connected with prospects who may be viable at a later date.

LeadLocate also allows you to schedule personalized automated voicemail, email, and text message follow ups to re engage prospects in the future. The goal is to connect with buyers and sellers who are ready to act now, while also building a long term pipeline of individuals who may convert later. With the right approach, creativity, and collaboration with your team, many situations can be worked through effectively, even when initial circumstances present challenges.

LeadLocate was built for focused sales professionals who are willing to adopt new technology in order to develop and manage a strong sales pipeline. It rewards professionals who invest in the process over quick, effortless shortcuts. Success on the platform comes from engaging with a wide range of individuals who are at different stages of their buying or selling journey and who may be considering a change in their current vehicle. To fully benefit from the system, users should maintain a well balanced selection of new and pre owned inventory and bring a solid foundation of sales experience to the process.

Lead feeds represent only one part of the overall platform. LeadLocate also includes a full featured CRM designed to support ongoing marketing and relationship management for both LeadLocate prospects and existing contacts. In addition, users receive access to their own website, text message marketing tools, ringless voicemail capabilities, email automation, and other resources intended to support consistent outreach and follow up.

As the platform continues to grow, our primary focus remains on partnering with sales professionals who understand the importance of prospecting, relationship building, and long term pipeline development.