AUTOMOTIVE MARKETING THAT GOES BEYOND TRADITIONAL LEAD GENERATION

OUR AUTOMOTIVE MARKETING TOOLS HELP YOU FIND LOCAL CUSTOMERS WITHOUT A NEED TO CONNECT TO YOUR DMS/CRM

LeadLocate is a cutting-edge automotive marketing platform that allows you to automate the lead generation processes and drive qualified sales leads to your store. Our platform targets local classified listings and converts them into retail car sales. LeadLocate includes bulk SMS sender, bulk Email sender, Softphone interface and so many exciting marketing communication tools which make it indeed the best car dealer marketing platform out there on the market.

What makes LeadLocate car dealer marketing so effective is that the entire system is self-sustainable and integrates some of the most effective marketing technologies proven to work in the automotive industry. If you look at our SMS integration, for example, you will see that you can generate a lead, guide it through the sales process, close the deal, and follow-up to upsell.

AUTOMOTIVE MARKETING STRATEGIES TO SELL MORE CARS FAST

Digital marketing is changing the automotive marketing industry. Even though 95% of car sales happen in dealerships, the search is still the first stop for many buyers, and online advertising is bringing new leads into the dealership. Even so, automotive marketers are facing certain challenges, including gaining their dealer's trust. To deal with such challenges, they need to be smarter about digital marketing by incorporating the following marketing strategies to drive more sales.

Your automotive marketing strategy needs to include boosting conversions with customer reviews. Customer reviews are powerful tools for online retailers in the automotive marketing industry as they help you build trust and eliminate doubts. As an automotive marketer, you need to build trust with customer reviews as they can also help boost conversions dramatically. Google and Yelp help you to ensure that you are covering all bases. You may also create customer success stories by offering packages in your products and uploading these on your website.

Biding on competitor's brand terms will help your automotive marketing results see better ROI. The automotive market industry is competitive. Bidding on competitor's brand terms will boost your online presence and advertising performance. It will also help you gain brand awareness when consumers want to purchase a car from a dealership.

Your dealership also needs to target the right audience with killer marketing campaigns. Identifying the right audience for your automotive brand is an essential automotive marketing strategy. An automotive marketing campaign involves more than putting ads for your brands and around social media. You should define the type of automotive business you are marketing and determine your target audience to choose a suitable marketing strategy for prospective customers because they have various concerns and questions based on the car they want.

There are different car buying seasons and trends on the market, including Black Friday and the Memorial Day Weekend. There are also several unofficial holidays for buying cars when buyers can strategically purchase cars. If your audience is aware of these dates, they will buy cars from you on such days. Find out when things are steady then adjust your campaign budget.

Your dealership name is your brand; remarket your brand to keep it fresh and up-to-date. By remarketing your brand, you will be connecting with people who initially interacted with your product on the website or mobile app. The automotive marketing strategy allows you to position your ads in front of the customers as they search partner websites, increasing brand awareness and reminding prospects to purchase your car.

Use promotional giveaways to entice customers, but don't be too cheesy. 40% of consumers who receive promotional giveaways use them in their daily lives. Using this automotive marketing strategy to market your automotive brand attracts customers by creating brand appeal because customers appreciate them. As a marketer, you should convince prospects to purchase their cars from you and not your competitors.

Use a variety of call features in your automotive marketing mix. 60% of consumers in the automotive industry prefer to call car dealerships on the phone because they have a personal relationship with the brands. Call-only campaigns and mobile bid-adjustments are some of the Google Ad features you should prioritize as a marketer because it is easier to turn them into sales.

Don't overlook the importance of SEO in your automotive marketing strategy. Search Engine Results Pages include organic search results, featured snippets, and video results. If your prospective consumer types the name of a car in Google, SERP will respond to their question. Because the first listing will receive the most clicks, you should ensure that your brand appears at the top for your automotive business's success.

The automotive sector is positively impacted by digital marketing. You can exploit these strategies to increase the chances of selling your brand.

LEADLOCATE IS RANKED AS THE BEST AUTOMOTIVE MARKETING SYSTEM

Marketing any kind of business these days is a big deal. It doesn't matter if you work for an automotive dealership, a dining establishment, or anything else. You need to go above and beyond to market it thoroughly and properly. Car dealer marketing is essential for all sorts of reasons. There are all sorts of things car dealership representatives can do to spread the word about their businesses. They can send their valued customers pleasant messages via social media platforms such as Pinterest. Customers tend to be pretty content after they complete car purchases. Car dealership employees can make them feel even more pleased with their choices by sending them affable Tweets once all is said and done.

There are all sorts of program ideas that can do wonders for automotive marketing purposes. Car dealership employees can set up "house calls" incentives that can accommodate all of their customers. People who own and drive vehicles lead busy and chaotic lifestyles. That's the reason that they may greatly appreciate the concept of professional vehicle service that actually comes to them. It can be a major stress factor for people to squeeze in the time to head all the way to car dealerships and to vehicle service centers.

Virtual showroom tours can do so much for car dealership representatives who want to properly market their establishments. If you want the people who are in your target audience to be able to witness all of the marvels of your dealership, then putting together a virtual tour can do you a lot of good. Be sure to showcase your dealership in the most flattering and realistic manner possible. You want your potential customers to be able to see exactly what you have in store for them.

Reviews can go an incredibly long way in the car dealer marketing realm. People tend to comb through reviews meticulously prior to selecting car dealerships for their upcoming purchases. If you want your reviews to be particularly compelling, you should request that your customers pen them by hand. Handwritten commentary can do a lot to make people find your establishment more credible. People tend to put a lot more stock into reviews that come across as being "authentic." They tend to put a lot more stock into reviews that seem like they called for bigger time commitments.

There are all sorts of automotive marketing practices that are out there for dealership employees who are determined. If you want to take your auto dealership to the next level, you should make a point to stay on top of all of the latest and most contemporary marketing strategies that are out there for you. Never neglect the value of in-depth automotive marketing.

SIGN UP NOW FOR THE BEST CAR DEALER MARKETING SOFTWARE IN THE INDUSTRY!

If you're an automotive company that wants to stay successful, it's important to have a steady stream of targeted leads walking through your door. Like most businesses, you'll need to use a marketing agency that understands your industry and objectives. When choosing an automotive marketing company, be sure to assess different types of agencies, and determine if they can create a marketing package that fits your unique path and goals.

What Are Your Marketing Goals? Before hiring an automotive marketing agency, create a complete list of your marketing requirements. Are you going to need a new website, search engine optimization, social media presence, or content created on a continuous basis? Think long-term when you are determining your marketing goals. The agency that you hire is similar to adding additional members to your team. Your relationship should consist of clear communication and transparency so that your business and the agency are in alignment.

There are different types of agencies that can assist you. It's important for your dealership to decide which type of automotive marketing agency is best for your requirements. Some agencies only specialize in a specific service like search engine optimization. Other agencies are more creative or have experience in just one niche. It's important to look at your marketing goals and align them with an agency. If you only need help with web design and local search, be sure to analyze various companies and match your needs with those services.

Do They Have Auto Industry Experience? Another factor to consider is the amount of auto industry experience that an agency has. It doesn't matter if you are a small or large dealership, you require a certain number of leads to produce a profit. In most cases, you'll probably want to utilize an automotive marketing agency that has experience and expertise to provide results that are desirable.

Create Your Own Unique Marketing Package - Your business will require a unique marketing package, which is based on your marketing goals. You may want to improve your brand, expand into social media marketing, or totally revamp your website. Find an automotive marketing digital agency that has the ability to implement your unique requirements. This should help continue to provide your automotive company with success over the long run.