Run AdRoll from Your Dealership CRM

AdRoll for dealerships and the agencies that run them, available on request with one report and one point of contact.

AdRoll is a retargeting platform, which means it buys display and social placements aimed at people who have already been on your website. It does not find new shoppers. It follows the ones your other spending already produced and keeps your store in front of them while they decide.

The reason it appears near the top of this catalogue is the commercial shape rather than the technology. There is no platform minimum spend, signup is self serve with no sales call, and the free plan charges you only for media. For a single rooftop that combination is rare. Most retargeting is sold through an intermediary who marks up the media and requires a commitment measured in quarters, and a store either pays that or does without.

The product a dealership would care about most is dynamic retargeting, which renders individual items rather than a generic banner. On a vehicle inventory that maps onto showing somebody the exact unit they looked at on your website. Lead capture is clickout, so the ad returns the shopper to your site and your own page does the converting. The wider channel argument lives on programmatic display advertising for dealers and is not repeated here.

The case is efficiency on traffic you have already paid for. Most vehicle detail page visitors leave without contacting anybody, and every one of them cost something to acquire. Retargeting is the cheapest way to speak to that audience again, because the audience already exists and nobody has to be persuaded to be interested. On a store with real website traffic, results read within hours of a campaign going live, which is faster than almost anything else in this directory.

The honest objection is the condition attached to that speed. Retargeting only works if the audience is already there, which means a tag has been on your website long enough to have built a pool. A store that turns retargeting on before that pool exists is buying an empty room, and the platform will happily take the money while it waits. If your monthly vehicle detail page traffic is thin, this channel has nothing to work with and a demand generation channel should come first.

The second objection is frequency. A small audience and a normal budget divide into a very large number of impressions per person, and the same shopper seeing your banner nine times in an afternoon does not think about you more warmly. Frequency capping is an operational discipline somebody has to own, and a store that sets it and forgets it will annoy exactly the people it most wanted to reach. Read expectations against what to expect from car sales leads before setting a target.

Leave your number and a lead specialist calls you back to answer your questions about pricing, coverage, and setup. Mon - Sat, 9:00 AM - 6:00 PM Pacific.

Prefer to talk right now? Call or text 844-376-2274.

Any dealership on LeadLocate can run AdRoll. The request is a line in the Advertising Networks page of the CRM or a sentence to your account manager, and from there our team handles the platform side: the account or the placement, the credentials, the geography, the campaign structure and the reporting back into the CRM. If AdRoll requires an application or a contract on its side, we file it in your dealership's name and keep you posted, so the only thing the store has to decide is what it wants to say and where.

You keep the choice of whose login the campaigns live under. Under the webXintel Ads Network, included with every plan, they live under ours, built from the zone, campaign type and pre screening questions you set in Leads Manager. Under your own AdRoll account they live under yours, on your billing, with the account history staying with the store. Agencies that already hold a AdRoll account for the dealership keep it and we work inside it. Moving between the two is a request, not a project.

Think of the connection as two lanes. Outbound carries what you decided in Leads Manager, the zone, the budget, the dates, the objective and the approved creative, to AdRoll. Inbound carries the numbers back, spend, impressions, clicks and reported results, into the same reporting every other channel uses, so AdRoll is one line in a report rather than another dashboard to log into.

Lead capture on AdRoll is a click through: the ad sends the shopper to a LeadLocate lead page in your dealership's name, with the pre screening questions you chose, so the inquiry is a lead in the CRM with the campaign attached the moment it is submitted. Each lead arrives with its source and campaign attached, the CRM's texting, calling and email pick it up, and Instant Push sends it by ADF to any CRM your store already runs, at no change in price. The mix of leads to expect is described on what to expect from car sales leads.

On our side the access token is encrypted before it is stored, every push, pause, report and verify against AdRoll is logged with the company, the user and the detail, and campaign objects record which credentials created them. Your customer file and your inventory do not leave the CRM unless you ask us to use them on AdRoll, and when you do, our team builds that audience or that inventory creative for your store.

Every advertising platform LeadLocate runs answers the same seven questions: where to send a user to authorize, how to turn the code into a token, which accounts the token can see, how to deploy a campaign, how to pause and resume it, how to read spend and results, and how to prove the connection is still alive. AdRoll answers them the way every other network does, through an adapter our team maintains, so adding it to your store is scoped work rather than an open ended project.

What sits under that contract is shared and finished: encrypted token storage, an append only audit log carrying the company, the network, the user and the detail, and campaign objects that remember which credentials created them. That is why a store can turn AdRoll on beside search, social and streaming television and get one report, and why an agency can run several dealerships through the same gateway without one store ever seeing another's data.

AdRoll issues advertising credentials without a vendor review, which is the fastest kind of platform to turn on: our team registers the developer access, connects your account or opens one in your name, and campaigns can start the same day. On AdRoll the mechanism is OAuth2, and our team registers and maintains the credentials for your dealership.

None of that lands on the dealership. A store tells us what it wants and whether it already has a AdRoll account or an agency running one, and our team does the filing, the registration and the setup, then confirms when campaigns can start.

There are two ways to advertise through LeadLocate and you pick between them. The first is the webXintel Ads Network, included with every plan: our team builds and runs the campaigns from the selections you make in Leads Manager, and it arrives as one line rather than a stack of platform invoices. It is running from the day your account is activated and it keeps running while AdRoll is being set up.

The second is your own AdRoll account. Connect the account your store already holds, or let our team open one in your dealership's name, and campaigns route through it, on your billing, in your name, with your spend history intact. A store that already runs AdRoll through an agency uses this path so the account and its history stay where they are. Disconnect whenever you like and delivery falls back to the managed path without anything else changing.

Pushing, pausing and reading AdRoll is done by our team on your behalf, so a change is a message rather than a login, and if you want controls opened in your own dashboard, ask and we set that up for your store.

On budget, the useful fact is that AdRoll none, free plan where you only pay media, and our team confirms the practical minimum for your market before anything is booked. On timing, set the expectation before you start: results on AdRoll read over weeks rather than days, because a household reached today searches your store by name later in the week, and the CRM shows that branded lift beside the direct leads. Because of that, the plan for AdRoll is written with a review date on it from day one, and our team reads it with you at that date rather than leaving the store to guess.

Start narrow: one zone, one campaign type, one offer and the pre screening questions you already use, then widen once the first flight has a read. Adding a format, a wider radius or a second rooftop is a request to our team. Reporting lands in the CRM beside every other channel, so the store compares AdRoll to search, social and the managed network in one place instead of reconciling three dashboards.

AdRoll offers more than campaign delivery, and a dealership that wants any of it only has to ask. Conversion feedback that tells AdRoll which clicks became sales, audiences built from your customer file, vehicle level creative driven by your inventory, custom reporting exports, or a workflow that belongs to your store alone: our team scopes it against the gateway and builds it into the CRM for your dealership. The platform is ours, so the sky is the limit, and the only real limit is what a store can think of.

That is true across networks too. A dealership that wants AdRoll, Facebook and a streaming service in one platform, with one report and one point of contact, gets exactly that. Tell us what you want to see and where, and our team makes it work. The full list of channels is on advertising channels for car dealerships.

The whole process is a request. Open the Advertising Networks page in the CRM, ask for AdRoll, and tell us two things: whether the store or its agency already has a AdRoll account, and what you want to run first. Our team does the rest and comes back with a start date. Dealerships that are not yet customers pick a plan on the pricing page, month to month, and start with the included webXintel Ads Network the same week while AdRoll is arranged.

The subscription price is the same whichever networks you run. Media under your own AdRoll account is billed by AdRoll directly to your dealership, with no markup from us.

Does LeadLocate integrate with AdRoll?

Yes, on request. Ask for AdRoll from the Advertising Networks page in the CRM and our team puts it in production for your dealership, under your own account or through the included webXintel Ads Network. This platform is registered in the LeadLocate ad gateway, and our team puts it in production for your dealership on request.

Can I use my own AdRoll account?

Yes. Connect the account your store already holds, or let our team open one in your dealership's name, and campaigns run under it on your billing with the history staying with the store. Agencies that manage AdRoll for you keep their seat and we work inside it.

How long does it take to set up AdRoll?

Usually the same day for platforms with public credentials. Where AdRoll reviews applications or requires a contract on its side, our team files it in your name and campaigns start as soon as AdRoll completes its onboarding. The managed network runs the whole time.

What does LeadLocate charge for AdRoll?

The platform is a monthly subscription, month to month with no long term contract, priced on the pricing page, and every plan includes the webXintel Ads Network. Media you buy under your own AdRoll account is billed by AdRoll to you and never marked up by us.

Can AdRoll leads go into the CRM we already use?

Yes. Turn on Instant Push and every lead is forwarded to your existing CRM by ADF the moment it arrives, with its source and campaign attached. The subscription price is the same whether you work leads in LeadLocate or forward them.

Can you run AdRoll together with my other advertising?

Yes. AdRoll sits beside search, social, streaming television, outdoor and mail in the same CRM, with one report and one point of contact. Any combination a store can name, our team sets up.

What if I want something AdRoll supports that is not on this page?

Ask for it. Conversion feedback, audiences from your customer file, inventory driven creative, custom reporting or a workflow unique to your store: our team scopes it and builds it into the CRM for your dealership.

Can I use my own AdRoll account?

Yes. Connect the account your store already holds, or let our team open one in your dealership's name, and campaigns run under it on your billing with the history staying with the store. Agencies that manage AdRoll for you keep their seat and we work inside it.

One CRM, one report, one point of contact. Tell us what you want to run and where, and our team puts AdRoll in production for your dealership.

Prefer to talk right now? Call or text 844-376-2274.