Blip Billboards Integration for Dealerships

Digital out of home advertising for your store, set up on request and run from the same CRM that works the lead.

Most outdoor is sold in four week flights with a signature at the front and a media rep in the middle. Blip removes both. It is a self serve marketplace for digital billboards where the unit of purchase is the individual play, the campaign can be switched off in an afternoon, and there is no contract binding the advertiser to a second month.

Practically, a store picks boards on a map, decides how much to spend per play and how much to spend per day, uploads a still image and goes live. The auction decides how often the board shows your creative against everything else in the loop. Spend more per play and you appear more often on the boards you chose.

For a dealership that has never bought outdoor, this is the least frightening version of it that exists. There is no production of printed vinyl, no long lead time, and no obligation that outlasts a weekend sales event. That is a genuinely different commercial shape from the rest of the outdoor category, and it is the entire reason a single rooftop would look at it before looking at a traditional board vendor.

The case is the on ramp. A store can find out what a board on the main road into town does for showroom traffic without committing a quarter of its advertising budget to the experiment, and it can time the flight to the event rather than to a media calendar. A tent sale on the last weekend of the month can have boards behind it and stop when the tent comes down.

The honest objection is repetition, and it is the one this pricing model makes easiest to get wrong. Outdoor works by being seen by the same person on the same commute over and over until the store becomes familiar. Paying per play makes it very easy to buy a small number of plays spread thinly across a lot of boards, which produces a bill and almost no familiarity. Twenty appearances scattered across a metro teaches a market nothing. The same money concentrated on two boards on one commuter route at least has a chance to be remembered.

The second objection is the format itself. A driver gives a board perhaps a second of attention at speed. That rules out payments, disclaimers, three vehicles and a phone number, and it leaves room for a store name, one idea and a place. Dealership creative fails outdoor far more often than dealership targeting does. If you want a channel where a longer message and a response are both possible, programmatic display is a better place for that budget.

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Blip Billboards is available to your dealership on request. Ask for it from the Advertising Networks page inside the CRM, or tell the person who set up your account, and our team puts it in production for your store, usually the same day for platforms with public credentials and as soon as the vendor completes its own onboarding for the ones that gate access. There is no separate integration project to schedule and no fee attached to turning a network on.

Two paths are open from the first day. The webXintel Ads Network is included with every plan: you choose the zone you sell in, the campaign type and the pre screening questions in Leads Manager, and our team builds and runs campaigns from those selections. The second path is your own Blip Billboards account, connected so campaigns run under a login your dealership owns, with the spend on your card and the history in your name. Agencies that already manage Blip Billboards for the store keep their seat and we work inside it. Neither choice is permanent; a store can start on the managed network and add its own account later, or run both.

When Blip Billboards runs for your store, the campaign settings travel out from Leads Manager: the geographic radius or zone around the dealership, the budget and flight dates, the campaign objective and the creative variants you approved. Results travel back: spend, impressions, clicks and whatever Blip Billboards reports as a conversion, laid beside every other channel in the same report so the question of whether Blip Billboards earned its budget is answered in one place.

Leads arrive either through a form inside Blip Billboards where the platform offers one, posted to the CRM as it is submitted, or through a click to a LeadLocate lead page in your dealership's name, with the pre screening questions you chose, so every inquiry is a lead in the CRM with the campaign attached. Every lead carries its source and its campaign, the follow up runs through the CRM's own texting, calling and email, and Instant Push forwards each lead by ADF to the CRM your store already uses if you want to work it there. What to expect from a lead describes the mix that arrives.

Credentials are stored encrypted, every action taken against Blip Billboards is written to an audit log with the company, the user and the detail, and campaign objects remember which credentials created them so nothing is stranded if an account is disconnected. Your customer list and your inventory stay yours; if you want either used on Blip Billboards, for an audience or for vehicle level creative, you ask and our team builds that for your store.

Blip Billboards is not a one off project inside the CRM. LeadLocate runs every advertising platform through one gateway with a single contract: hand us an authorization URL, exchange the code for a token, list the accounts you own, deploy a campaign, pause or resume it, return spend and results, and prove on demand that the connection still works. Seven operations, one adapter per network. Adding Blip Billboards for your store is our team's work against that contract, which is why it is a request rather than a quote.

The shared machinery is the same for every platform and is already in place. Tokens are encrypted before storage, every action is written to an append only audit log, and campaign objects re-resolve the credentials that created them so disconnecting an account never orphans the campaigns built under it. Turning Blip Billboards on for one dealership does not disturb any other network the store runs, and it does not disturb any other dealership.

Blip Billboards issues advertising credentials after an application it reviews, so there is an onboarding step on the vendor's side before campaigns run. Our team files that application in your dealership's name, follows it through and connects the account the day it clears. Where the store or its agency already holds approved access, we work inside it and skip the wait.

Whatever the gate, the store's part is the same: say which platform you want, whether you already hold an account there, and what you would run first. Our team takes it from that point and reports back with a start date rather than a list of steps for you to complete.

You choose whose account the campaigns live under. The included webXintel Ads Network puts them under ours: you set the zone, the campaign type and the pre screening questions in Leads Manager, our team does the building and the daily management, and the cost is inside your plan. Nothing waits on Blip Billboards for that path to be producing leads.

Your own Blip Billboards account puts them under yours. Connect the account you already have, or have our team open one in the dealership's name, and the media is billed by Blip Billboards to you, without markup, with the history belonging to the store. Agencies keep their existing seat and we work inside it. Switching between the two paths, or running both, is a request to our team.

Day to day, our team pushes, pauses and reads the numbers for you and reports them in the CRM, and any store that wants those controls in its own dashboard can ask for them.

Blip Billboards sets its own commercial terms and our team confirms the practical minimum for your market before anything is booked, so the budget is a number you agreed to rather than a surprise on an invoice. On timing, judge Blip Billboards over a full flight rather than a weekend: a shopper reached today searches your store by name days later, and the CRM shows that lift beside the direct leads. Our team sets a review date with you at the start, so the first read of Blip Billboards happens at the right distance rather than after a nervous weekend.

The first campaign is deliberately simple: one zone, one objective, one offer, with the pre screening questions that keep a lead worth a phone call. Once it has a read, the store widens by format, by radius or by budget, and each step is a message to our team rather than a rebuild. Everything reports into the same CRM view as the rest of your advertising, so Blip Billboards is judged beside search, social and the webXintel Ads Network rather than on its own dashboard.

Blip Billboards offers more than campaign delivery, and a dealership that wants any of it only has to ask. Conversion feedback that tells Blip Billboards which clicks became sales, audiences built from your customer file, vehicle level creative driven by your inventory, custom reporting exports, or a workflow that belongs to your store alone: our team scopes it against the gateway and builds it into the CRM for your dealership. The platform is ours, so the sky is the limit, and the only real limit is what a store can think of.

That is true across networks too. A dealership that wants Blip Billboards, Facebook and a streaming service in one platform, with one report and one point of contact, gets exactly that. Tell us what you want to see and where, and our team makes it work. The full list of channels is on advertising channels for car dealerships.

Ask. From the Advertising Networks page inside the CRM, request Blip Billboards and say whether you already hold an account there and what you would run first. Our team confirms the plan with you, handles the platform side and tells you the start date. New to LeadLocate? Pick a plan on the pricing page, month to month with no long term contract, and the included webXintel Ads Network starts producing leads while Blip Billboards is being set up.

Pricing for the platform is on the pricing page and it does not change based on which networks you turn on. Media bought under your own Blip Billboards account is billed by Blip Billboards to you and never marked up by us.

Does LeadLocate integrate with Blip Billboards?

Yes, on request. Ask for Blip Billboards from the Advertising Networks page in the CRM and our team puts it in production for your dealership, under your own account or through the included webXintel Ads Network. LeadLocate sets this platform up for your dealership on request, so all you have to do is ask.

Can I use my own Blip Billboards account?

Yes. Connect the account your store already holds, or let our team open one in your dealership's name, and campaigns run under it on your billing with the history staying with the store. Agencies that manage Blip Billboards for you keep their seat and we work inside it.

How long does it take to set up Blip Billboards?

Usually the same day for platforms with public credentials. Where Blip Billboards reviews applications or requires a contract on its side, our team files it in your name and campaigns start as soon as Blip Billboards completes its onboarding. The managed network runs the whole time.

What does LeadLocate charge for Blip Billboards?

The platform is a monthly subscription, month to month with no long term contract, priced on the pricing page, and every plan includes the webXintel Ads Network. Media you buy under your own Blip Billboards account is billed by Blip Billboards to you and never marked up by us.

Can Blip Billboards leads go into the CRM we already use?

Yes. Turn on Instant Push and every lead is forwarded to your existing CRM by ADF the moment it arrives, with its source and campaign attached. The subscription price is the same whether you work leads in LeadLocate or forward them.

Can you run Blip Billboards together with my other advertising?

Yes. Blip Billboards sits beside search, social, streaming television, outdoor and mail in the same CRM, with one report and one point of contact. Any combination a store can name, our team sets up.

What if I want something Blip Billboards supports that is not on this page?

Ask for it. Conversion feedback, audiences from your customer file, inventory driven creative, custom reporting or a workflow unique to your store: our team scopes it and builds it into the CRM for your dealership.

Can I use my own Blip Billboards account?

Yes. Connect the account your store already holds, or let our team open one in your dealership's name, and campaigns run under it on your billing with the history staying with the store. Agencies that manage Blip Billboards for you keep their seat and we work inside it.

Request it inside the CRM and our team handles the platform side. Not a customer yet? Pick a plan, month to month, and start with the included webXintel Ads Network this week while Blip Billboards is arranged.

Prefer to talk right now? Call or text 844-376-2274.