Acast Integration for Dealerships

Your own Acast account or the managed network, planned in Leads Manager, with every lead in one CRM.

Acast is one of the larger independent podcast companies, sitting between shows and advertisers. It hosts and distributes podcasts, represents many of them for advertising, and sells access to that catalogue through both a self serve route for smaller budgets and a managed route for bigger ones. Independent matters here, because the catalogue is not one broadcaster's own programming.

Two ad formats do most of the work. A host read is the presenter talking about your store in their own voice, usually recorded into the episode and carried by whatever credibility the host has built. An inserted spot is produced audio dropped into an episode dynamically, which can be swapped, geographically targeted and turned off, and which sounds exactly like what it is.

For a dealership the interesting one is the host read, because trust transfers. A presenter saying they bought their truck from a named store on the edge of town does something no display impression does. It is also the format with the most friction, and the section below is honest about it.

The case is endorsement and attention. Podcast listening is deliberate rather than incidental, the audience is often in a car or on a commute, and a host read arrives as a recommendation rather than an advertisement. Local services in particular do unusually well from that, because the objection a shopper has about an unfamiliar dealership is trust, and borrowed trust is the one thing paid media rarely supplies.

The honest objection is geography. A dealership sells to people within a driving radius, and podcast audiences are national by default. Targeting is show level and area level rather than precise, and the location signal available in podcast delivery is coarse compared with what a search or social buy can do. A store buying a national show pays for a large audience that will never visit, and a store insisting on tight geography finds the reachable audience inside its radius is small.

The second objection is operational. Host reads take lead time, they require script approval, and once recorded into an episode they are effectively permanent, because the episode stays in the feed. If the offer changes or the unit sells, the read keeps running. Inserted spots avoid that and lose the endorsement effect. There is no version of this channel that gives you both, and the podcast page works through the trade in more detail.

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Any dealership on LeadLocate can run Acast. The request is a line in the Advertising Networks page of the CRM or a sentence to your account manager, and from there our team handles the platform side: the account or the placement, the credentials, the geography, the campaign structure and the reporting back into the CRM. If Acast requires an application or a contract on its side, we file it in your dealership's name and keep you posted, so the only thing the store has to decide is what it wants to say and where.

You keep the choice of whose login the campaigns live under. Under the webXintel Ads Network, included with every plan, they live under ours, built from the zone, campaign type and pre screening questions you set in Leads Manager. Under your own Acast account they live under yours, on your billing, with the account history staying with the store. Agencies that already hold a Acast account for the dealership keep it and we work inside it. Moving between the two is a request, not a project.

When Acast runs for your store, the campaign settings travel out from Leads Manager: the geographic radius or zone around the dealership, the budget and flight dates, the campaign objective and the creative variants you approved. Results travel back: spend, impressions, clicks and whatever Acast reports as a conversion, laid beside every other channel in the same report so the question of whether Acast earned its budget is answered in one place.

Leads arrive either through a form inside Acast where the platform offers one, posted to the CRM as it is submitted, or through a click to a LeadLocate lead page in your dealership's name, with the pre screening questions you chose, so every inquiry is a lead in the CRM with the campaign attached. Every lead carries its source and its campaign, the follow up runs through the CRM's own texting, calling and email, and Instant Push forwards each lead by ADF to the CRM your store already uses if you want to work it there. What to expect from a lead describes the mix that arrives.

Credentials are stored encrypted, every action taken against Acast is written to an audit log with the company, the user and the detail, and campaign objects remember which credentials created them so nothing is stranded if an account is disconnected. Your customer list and your inventory stay yours; if you want either used on Acast, for an audience or for vehicle level creative, you ask and our team builds that for your store.

Every advertising platform LeadLocate runs answers the same seven questions: where to send a user to authorize, how to turn the code into a token, which accounts the token can see, how to deploy a campaign, how to pause and resume it, how to read spend and results, and how to prove the connection is still alive. Acast answers them the way every other network does, through an adapter our team maintains, so adding it to your store is scoped work rather than an open ended project.

What sits under that contract is shared and finished: encrypted token storage, an append only audit log carrying the company, the network, the user and the detail, and campaign objects that remember which credentials created them. That is why a store can turn Acast on beside search, social and streaming television and get one report, and why an agency can run several dealerships through the same gateway without one store ever seeing another's data.

Acast issues advertising credentials after an application it reviews, so there is an onboarding step on the vendor's side before campaigns run. Our team files that application in your dealership's name, follows it through and connects the account the day it clears. Where the store or its agency already holds approved access, we work inside it and skip the wait.

None of that lands on the dealership. A store tells us what it wants and whether it already has a Acast account or an agency running one, and our team does the filing, the registration and the setup, then confirms when campaigns can start.

There are two ways to advertise through LeadLocate and you pick between them. The first is the webXintel Ads Network, included with every plan: our team builds and runs the campaigns from the selections you make in Leads Manager, and it arrives as one line rather than a stack of platform invoices. It is running from the day your account is activated and it keeps running while Acast is being set up.

The second is your own Acast account. Connect the account your store already holds, or let our team open one in your dealership's name, and campaigns route through it, on your billing, in your name, with your spend history intact. A store that already runs Acast through an agency uses this path so the account and its history stay where they are. Disconnect whenever you like and delivery falls back to the managed path without anything else changing.

Pushing, pausing and reading Acast is done by our team on your behalf, so a change is a message rather than a login, and if you want controls opened in your own dashboard, ask and we set that up for your store.

Acast sets its own commercial terms and our team confirms the practical minimum for your market before anything is booked, so the budget is a number you agreed to rather than a surprise on an invoice. On timing, judge Acast over a full flight rather than a weekend: a shopper reached today searches your store by name days later, and the CRM shows that lift beside the direct leads. Because of that, the plan for Acast is written with a review date on it from day one, and our team reads it with you at that date rather than leaving the store to guess.

Start narrow: one zone, one campaign type, one offer and the pre screening questions you already use, then widen once the first flight has a read. Adding a format, a wider radius or a second rooftop is a request to our team. Reporting lands in the CRM beside every other channel, so the store compares Acast to search, social and the managed network in one place instead of reconciling three dashboards.

Acast offers more than campaign delivery, and a dealership that wants any of it only has to ask. Conversion feedback that tells Acast which clicks became sales, audiences built from your customer file, vehicle level creative driven by your inventory, custom reporting exports, or a workflow that belongs to your store alone: our team scopes it against the gateway and builds it into the CRM for your dealership. The platform is ours, so the sky is the limit, and the only real limit is what a store can think of.

That is true across networks too. A dealership that wants Acast, Facebook and a streaming service in one platform, with one report and one point of contact, gets exactly that. Tell us what you want to see and where, and our team makes it work. The full list of channels is on advertising channels for car dealerships.

The whole process is a request. Open the Advertising Networks page in the CRM, ask for Acast, and tell us two things: whether the store or its agency already has a Acast account, and what you want to run first. Our team does the rest and comes back with a start date. Dealerships that are not yet customers pick a plan on the pricing page, month to month, and start with the included webXintel Ads Network the same week while Acast is arranged.

The subscription price is the same whichever networks you run. Media under your own Acast account is billed by Acast directly to your dealership, with no markup from us.

Does LeadLocate integrate with Acast?

Yes, on request. Ask for Acast from the Advertising Networks page in the CRM and our team puts it in production for your dealership, under your own account or through the included webXintel Ads Network. LeadLocate sets this platform up for your dealership on request, so all you have to do is ask.

Can I use my own Acast account?

Yes. Connect the account your store already holds, or let our team open one in your dealership's name, and campaigns run under it on your billing with the history staying with the store. Agencies that manage Acast for you keep their seat and we work inside it.

How long does it take to set up Acast?

Usually the same day for platforms with public credentials. Where Acast reviews applications or requires a contract on its side, our team files it in your name and campaigns start as soon as Acast completes its onboarding. The managed network runs the whole time.

What does LeadLocate charge for Acast?

The platform is a monthly subscription, month to month with no long term contract, priced on the pricing page, and every plan includes the webXintel Ads Network. Media you buy under your own Acast account is billed by Acast to you and never marked up by us.

Can Acast leads go into the CRM we already use?

Yes. Turn on Instant Push and every lead is forwarded to your existing CRM by ADF the moment it arrives, with its source and campaign attached. The subscription price is the same whether you work leads in LeadLocate or forward them.

Can you run Acast together with my other advertising?

Yes. Acast sits beside search, social, streaming television, outdoor and mail in the same CRM, with one report and one point of contact. Any combination a store can name, our team sets up.

What if I want something Acast supports that is not on this page?

Ask for it. Conversion feedback, audiences from your customer file, inventory driven creative, custom reporting or a workflow unique to your store: our team scopes it and builds it into the CRM for your dealership.

Can I use my own Acast account?

Yes. Connect the account your store already holds, or let our team open one in your dealership's name, and campaigns run under it on your billing with the history staying with the store. Agencies that manage Acast for you keep their seat and we work inside it.

One CRM, one report, one point of contact. Tell us what you want to run and where, and our team puts Acast in production for your dealership.

Prefer to talk right now? Call or text 844-376-2274.