Sharethrough Integration for Car Dealers

Your own Sharethrough account or the managed network, planned in Leads Manager, with every lead in one CRM.

Sharethrough is an advertising exchange with a native specialism. Its business is the supply side: it represents publishers, packages their in feed and in article placements into standardised formats, and makes that inventory available programmatically to buyers who bid for it through demand side platforms. It also invests heavily in the format itself, including enhanced native units and lower carbon delivery paths.

The distinction from a native network matters enormously for a dealership, and most vendor pages blur it. A native network sells you a product: you open an account, you write a headline, you fund a deposit, clicks arrive. An exchange sells access to inventory, and the buying happens somewhere else. There is no self serve dashboard where a store manager opens a campaign and starts spending on Tuesday.

So the accurate dealership translation is that this is a source of inventory that already sits underneath the programmatic buys a store may be running. If your group is buying native and display through a demand side platform, a share of what you have already purchased very likely came through this exchange without anybody naming it on the invoice.

The case, stated properly, is format quality at exchange scale. Native inventory bought through an exchange with a genuine specialism in the format tends to render better and sit in better positions than generic display bought on price, and for a group running programmatic at volume that is a real difference in performance rather than a talking point.

The honest objection is bigger than usual on this page, and it is that most stores are asking the wrong question when they ask for this. A supply side platform is not somewhere a dealership buys directly. Requesting it as an integration is, nine times out of ten, a request for programmatic reach that would be better aimed at a demand side platform, and any vendor who takes the request at face value without saying so is selling rather than advising. The honest steer is toward programmatic display advertising for dealers first.

The second objection is duplication. A group already buying programmatically reaches this inventory today. Adding a named path to supply it already has is work that produces reporting clarity rather than new reach, which is worth something but is not what the request usually intends.

The third is brand safety at exchange scale. Inventory lists, category blocks and viewability floors remain the buyer's job, and exchange scale means more of them.

Leave your number and a lead specialist calls you back to answer your questions about pricing, coverage, and setup. Mon - Sat, 9:00 AM - 6:00 PM Pacific.

Prefer to talk right now? Call or text 844-376-2274.

Sharethrough is available to your dealership on request. Ask for it from the Advertising Networks page inside the CRM, or tell the person who set up your account, and our team puts it in production for your store, usually the same day for platforms with public credentials and as soon as the vendor completes its own onboarding for the ones that gate access. There is no separate integration project to schedule and no fee attached to turning a network on.

Two paths are open from the first day. The webXintel Ads Network is included with every plan: you choose the zone you sell in, the campaign type and the pre screening questions in Leads Manager, and our team builds and runs campaigns from those selections. The second path is your own Sharethrough account, connected so campaigns run under a login your dealership owns, with the spend on your card and the history in your name. Agencies that already manage Sharethrough for the store keep their seat and we work inside it. Neither choice is permanent; a store can start on the managed network and add its own account later, or run both.

Think of the connection as two lanes. Outbound carries what you decided in Leads Manager, the zone, the budget, the dates, the objective and the approved creative, to Sharethrough. Inbound carries the numbers back, spend, impressions, clicks and reported results, into the same reporting every other channel uses, so Sharethrough is one line in a report rather than another dashboard to log into.

Leads arrive either through a form inside Sharethrough where the platform offers one, posted to the CRM as it is submitted, or through a click to a LeadLocate lead page in your dealership's name, with the pre screening questions you chose, so every inquiry is a lead in the CRM with the campaign attached. Each lead arrives with its source and campaign attached, the CRM's texting, calling and email pick it up, and Instant Push sends it by ADF to any CRM your store already runs, at no change in price. The mix of leads to expect is described on what to expect from car sales leads.

On our side the access token is encrypted before it is stored, every push, pause, report and verify against Sharethrough is logged with the company, the user and the detail, and campaign objects record which credentials created them. Your customer file and your inventory do not leave the CRM unless you ask us to use them on Sharethrough, and when you do, our team builds that audience or that inventory creative for your store.

Sharethrough is not a one off project inside the CRM. LeadLocate runs every advertising platform through one gateway with a single contract: hand us an authorization URL, exchange the code for a token, list the accounts you own, deploy a campaign, pause or resume it, return spend and results, and prove on demand that the connection still works. Seven operations, one adapter per network. Adding Sharethrough for your store is our team's work against that contract, which is why it is a request rather than a quote.

The shared machinery is the same for every platform and is already in place. Tokens are encrypted before storage, every action is written to an append only audit log, and campaign objects re-resolve the credentials that created them so disconnecting an account never orphans the campaigns built under it. Turning Sharethrough on for one dealership does not disturb any other network the store runs, and it does not disturb any other dealership.

Sharethrough issues advertising credentials after an application it reviews, so there is an onboarding step on the vendor's side before campaigns run. Our team files that application in your dealership's name, follows it through and connects the account the day it clears. Where the store or its agency already holds approved access, we work inside it and skip the wait.

Whatever the gate, the store's part is the same: say which platform you want, whether you already hold an account there, and what you would run first. Our team takes it from that point and reports back with a start date rather than a list of steps for you to complete.

You choose whose account the campaigns live under. The included webXintel Ads Network puts them under ours: you set the zone, the campaign type and the pre screening questions in Leads Manager, our team does the building and the daily management, and the cost is inside your plan. Nothing waits on Sharethrough for that path to be producing leads.

Your own Sharethrough account puts them under yours. Connect the account you already have, or have our team open one in the dealership's name, and the media is billed by Sharethrough to you, without markup, with the history belonging to the store. Agencies keep their existing seat and we work inside it. Switching between the two paths, or running both, is a request to our team.

Day to day, our team pushes, pauses and reads the numbers for you and reports them in the CRM, and any store that wants those controls in its own dashboard can ask for them.

Sharethrough sets its own commercial terms and our team confirms the practical minimum for your market before anything is booked, so the budget is a number you agreed to rather than a surprise on an invoice. On timing, judge Sharethrough over a full flight rather than a weekend: a shopper reached today searches your store by name days later, and the CRM shows that lift beside the direct leads. Because of that, the plan for Sharethrough is written with a review date on it from day one, and our team reads it with you at that date rather than leaving the store to guess.

Start narrow: one zone, one campaign type, one offer and the pre screening questions you already use, then widen once the first flight has a read. Adding a format, a wider radius or a second rooftop is a request to our team. Reporting lands in the CRM beside every other channel, so the store compares Sharethrough to search, social and the managed network in one place instead of reconciling three dashboards.

Sharethrough offers more than campaign delivery, and a dealership that wants any of it only has to ask. Conversion feedback that tells Sharethrough which clicks became sales, audiences built from your customer file, vehicle level creative driven by your inventory, custom reporting exports, or a workflow that belongs to your store alone: our team scopes it against the gateway and builds it into the CRM for your dealership. The platform is ours, so the sky is the limit, and the only real limit is what a store can think of.

That is true across networks too. A dealership that wants Sharethrough, Facebook and a streaming service in one platform, with one report and one point of contact, gets exactly that. Tell us what you want to see and where, and our team makes it work. The full list of channels is on advertising channels for car dealerships.

Ask. From the Advertising Networks page inside the CRM, request Sharethrough and say whether you already hold an account there and what you would run first. Our team confirms the plan with you, handles the platform side and tells you the start date. New to LeadLocate? Pick a plan on the pricing page, month to month with no long term contract, and the included webXintel Ads Network starts producing leads while Sharethrough is being set up.

Pricing for the platform is on the pricing page and it does not change based on which networks you turn on. Media bought under your own Sharethrough account is billed by Sharethrough to you and never marked up by us.

Does LeadLocate integrate with Sharethrough?

Yes, on request. Ask for Sharethrough from the Advertising Networks page in the CRM and our team puts it in production for your dealership, under your own account or through the included webXintel Ads Network. LeadLocate sets this platform up for your dealership on request, so all you have to do is ask.

Can I use my own Sharethrough account?

Yes. Connect the account your store already holds, or let our team open one in your dealership's name, and campaigns run under it on your billing with the history staying with the store. Agencies that manage Sharethrough for you keep their seat and we work inside it.

How long does it take to set up Sharethrough?

Usually the same day for platforms with public credentials. Where Sharethrough reviews applications or requires a contract on its side, our team files it in your name and campaigns start as soon as Sharethrough completes its onboarding. The managed network runs the whole time.

What does LeadLocate charge for Sharethrough?

The platform is a monthly subscription, month to month with no long term contract, priced on the pricing page, and every plan includes the webXintel Ads Network. Media you buy under your own Sharethrough account is billed by Sharethrough to you and never marked up by us.

Can Sharethrough leads go into the CRM we already use?

Yes. Turn on Instant Push and every lead is forwarded to your existing CRM by ADF the moment it arrives, with its source and campaign attached. The subscription price is the same whether you work leads in LeadLocate or forward them.

Can you run Sharethrough together with my other advertising?

Yes. Sharethrough sits beside search, social, streaming television, outdoor and mail in the same CRM, with one report and one point of contact. Any combination a store can name, our team sets up.

What if I want something Sharethrough supports that is not on this page?

Ask for it. Conversion feedback, audiences from your customer file, inventory driven creative, custom reporting or a workflow unique to your store: our team scopes it and builds it into the CRM for your dealership.

Can I use my own Sharethrough account?

Yes. Connect the account your store already holds, or let our team open one in your dealership's name, and campaigns run under it on your billing with the history staying with the store. Agencies that manage Sharethrough for you keep their seat and we work inside it.

Request it inside the CRM and our team handles the platform side. Not a customer yet? Pick a plan, month to month, and start with the included webXintel Ads Network this week while Sharethrough is arranged.

Prefer to talk right now? Call or text 844-376-2274.