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Advertising Integrations

Audacy Integration for Dealerships

Audacy for dealerships and the agencies that run them, available on request with one report and one point of contact.

LeadLocate sets this platform up for your dealership on request, so all you have to do is ask. Audacy is audio advertising for your dealership run from the same CRM that works the lead: choose the zone and the campaign in Leads Manager, our team handles the platform side, and every lead lands in one inbox beside your other channels. Read the full directory for every network LeadLocate runs.

What Audacy actually is, in dealership terms

Audacy is one of the country's large radio groups, built from station clusters in most of the major metros. What distinguishes it for an advertiser is format. Its strongest properties tend to be sports talk, all news and the local play by play rights that come with them, which is a very particular kind of listener and a very particular kind of hour.

Alongside the broadcast signal there is an app carrying the same stations as streaming audio, and a podcast operation built partly from studios the group acquired. So the sellable schedule can span a spot inside a game broadcast, an insertion into the same station's stream, and a read on a show that never touches a transmitter.

For a dealership, the reason this group comes up in conversation is almost always sports. Being the store that reads the score update is a position stores have wanted for as long as radio has existed, and it is sold that way. Whether that position is worth its price is a separate question, and the next section takes it seriously.

Why a dealership would spend money here

The genuine case is environment. A sports or news listener is engaged with live content rather than skipping past it, the audience is heavily local by definition, and association with a team or a morning news block transfers a kind of civic familiarity to a store that no performance channel produces. Dealership advertising has historically worked in exactly these formats, and that is not nostalgia, it is a reflection of who is in the car during the hours the inventory is sold.

The honest objection is that this is where dealerships most often buy prestige and call it marketing. Live game inventory is priced at a premium, it sells out around a season, and the spot that runs between the third and fourth quarter costs a multiple of the identical spot at ten in the morning. Some stores buy it because it works. Others buy it because the owner listens to that station, and that is a real budget going to a real place for a reason nobody writes down.

The second objection is stability. Radio group ownership, format lineups and sports rights all move around, and a schedule bought against one lineup can deliver against a different one by the end of a flight. Ask what happens to your rate and your daypart if the format changes mid flight, because the answer is in the contract and it is rarely in the proposal.

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How LeadLocate puts Audacy to work for your dealership

Any dealership on LeadLocate can run Audacy. The request is a line in the Advertising Networks page of the CRM or a sentence to your account manager, and from there our team handles the platform side: the account or the placement, the credentials, the geography, the campaign structure and the reporting back into the CRM. If Audacy requires an application or a contract on its side, we file it in your dealership's name and keep you posted, so the only thing the store has to decide is what it wants to say and where.

You keep the choice of whose login the campaigns live under. Under the webXintel Ads Network, included with every plan, they live under ours, built from the zone, campaign type and pre screening questions you set in Leads Manager. Under your own Audacy account they live under yours, on your billing, with the account history staying with the store. Agencies that already hold a Audacy account for the dealership keep it and we work inside it. Moving between the two is a request, not a project.

What moves between Audacy and the CRM

Think of the connection as two lanes. Outbound carries what you decided in Leads Manager, the zone, the budget, the dates, the objective and the approved creative, to Audacy. Inbound carries the numbers back, spend, impressions, clicks and reported results, into the same reporting every other channel uses, so Audacy is one line in a report rather than another dashboard to log into.

Leads arrive either through a form inside Audacy where the platform offers one, posted to the CRM as it is submitted, or through a click to a LeadLocate lead page in your dealership's name, with the pre screening questions you chose, so every inquiry is a lead in the CRM with the campaign attached. Each lead arrives with its source and campaign attached, the CRM's texting, calling and email pick it up, and Instant Push sends it by ADF to any CRM your store already runs, at no change in price. The mix of leads to expect is described on what to expect from car sales leads.

On our side the access token is encrypted before it is stored, every push, pause, report and verify against Audacy is logged with the company, the user and the detail, and campaign objects record which credentials created them. Your customer file and your inventory do not leave the CRM unless you ask us to use them on Audacy, and when you do, our team builds that audience or that inventory creative for your store.

The ad gateway underneath every network

Every advertising platform LeadLocate runs answers the same seven questions: where to send a user to authorize, how to turn the code into a token, which accounts the token can see, how to deploy a campaign, how to pause and resume it, how to read spend and results, and how to prove the connection is still alive. Audacy answers them the way every other network does, through an adapter our team maintains, so adding it to your store is scoped work rather than an open ended project.

What sits under that contract is shared and finished: encrypted token storage, an append only audit log carrying the company, the network, the user and the detail, and campaign objects that remember which credentials created them. That is why a store can turn Audacy on beside search, social and streaming television and get one report, and why an agency can run several dealerships through the same gateway without one store ever seeing another's data.

Access on Audacy's side, handled for you

Audacy issues advertising credentials after an application it reviews, so there is an onboarding step on the vendor's side before campaigns run. Our team files that application in your dealership's name, follows it through and connects the account the day it clears. Where the store or its agency already holds approved access, we work inside it and skip the wait.

None of that lands on the dealership. A store tells us what it wants and whether it already has a Audacy account or an agency running one, and our team does the filing, the registration and the setup, then confirms when campaigns can start.

Managed by us, or under your own Audacy account

There are two ways to advertise through LeadLocate and you pick between them. The first is the webXintel Ads Network, included with every plan: our team builds and runs the campaigns from the selections you make in Leads Manager, and it arrives as one line rather than a stack of platform invoices. It is running from the day your account is activated and it keeps running while Audacy is being set up.

The second is your own Audacy account. Connect the account your store already holds, or let our team open one in your dealership's name, and campaigns route through it, on your billing, in your name, with your spend history intact. A store that already runs Audacy through an agency uses this path so the account and its history stay where they are. Disconnect whenever you like and delivery falls back to the managed path without anything else changing.

Pushing, pausing and reading Audacy is done by our team on your behalf, so a change is a message rather than a login, and if you want controls opened in your own dashboard, ask and we set that up for your store.

Getting started, budget and what to measure

Audacy sets its own commercial terms and our team confirms the practical minimum for your market before anything is booked, so the budget is a number you agreed to rather than a surprise on an invoice. On timing, judge Audacy over a full flight rather than a weekend: a shopper reached today searches your store by name days later, and the CRM shows that lift beside the direct leads. Our team sets a review date with you at the start, so the first read of Audacy happens at the right distance rather than after a nervous weekend.

The first campaign is deliberately simple: one zone, one objective, one offer, with the pre screening questions that keep a lead worth a phone call. Once it has a read, the store widens by format, by radius or by budget, and each step is a message to our team rather than a rebuild. Everything reports into the same CRM view as the rest of your advertising, so Audacy is judged beside search, social and the webXintel Ads Network rather than on its own dashboard.

Anything Audacy supports, built on request

Whatever Audacy can do, LeadLocate can do for your store. Feeding sales results back to Audacy so it learns, building an audience from your sold or service customers, running your live inventory as creative, exporting reports the way your group wants them, or wiring a step that exists nowhere else: ask, and our team builds it into the CRM for your dealership. We built the platform ourselves, so a request is work for our own team rather than a support ticket that waits on a vendor.

The same goes for combinations. If your store wants Audacy beside Netflix, Meta and a billboard company in one place, with the leads in one inbox and one person to call, that is what we set up. Users are limited only by their creativity, and our team is the part that turns the idea into a running campaign. Every channel we run is listed on advertising channels for car dealerships.

If you want Audacy on your store

The whole process is a request. Open the Advertising Networks page in the CRM, ask for Audacy, and tell us two things: whether the store or its agency already has a Audacy account, and what you want to run first. Our team does the rest and comes back with a start date. Dealerships that are not yet customers pick a plan on the pricing page, month to month, and start with the included webXintel Ads Network the same week while Audacy is arranged.

The subscription price is the same whichever networks you run. Media under your own Audacy account is billed by Audacy directly to your dealership, with no markup from us.

Frequently Asked Questions

Does LeadLocate integrate with Audacy?

Yes, on request. Ask for Audacy from the Advertising Networks page in the CRM and our team puts it in production for your dealership, under your own account or through the included webXintel Ads Network. LeadLocate sets this platform up for your dealership on request, so all you have to do is ask.

Can I use my own Audacy account?

Yes. Connect the account your store already holds, or let our team open one in your dealership's name, and campaigns run under it on your billing with the history staying with the store. Agencies that manage Audacy for you keep their seat and we work inside it.

How long does it take to set up Audacy?

Usually the same day for platforms with public credentials. Where Audacy reviews applications or requires a contract on its side, our team files it in your name and campaigns start as soon as Audacy completes its onboarding. The managed network runs the whole time.

What does LeadLocate charge for Audacy?

The platform is a monthly subscription, month to month with no long term contract, priced on the pricing page, and every plan includes the webXintel Ads Network. Media you buy under your own Audacy account is billed by Audacy to you and never marked up by us.

Can Audacy leads go into the CRM we already use?

Yes. Turn on Instant Push and every lead is forwarded to your existing CRM by ADF the moment it arrives, with its source and campaign attached. The subscription price is the same whether you work leads in LeadLocate or forward them.

Can you run Audacy together with my other advertising?

Yes. Audacy sits beside search, social, streaming television, outdoor and mail in the same CRM, with one report and one point of contact. Any combination a store can name, our team sets up.

What if I want something Audacy supports that is not on this page?

Ask for it. Conversion feedback, audiences from your customer file, inventory driven creative, custom reporting or a workflow unique to your store: our team scopes it and builds it into the CRM for your dealership.

Can I use my own Audacy account?

Yes. Connect the account your store already holds, or let our team open one in your dealership's name, and campaigns run under it on your billing with the history staying with the store. Agencies that manage Audacy for you keep their seat and we work inside it.

More Resources from LeadLocate

Run Audacy beside every other channel you use

One CRM, one report, one point of contact. Tell us what you want to run and where, and our team puts Audacy in production for your dealership.

Have questions first? Leave your number and a lead specialist calls you back to walk through pricing, coverage, and setup.

Prefer to talk right now? Call or text 844-376-2274.

LeadLocate
Accepted credit cards: Visa, MasterCard, American Express and Discover
LeadLocate™ All rights reserved. Other product and company names mentioned herein are the property of their respective owners.

Answers to your questions:

What is LeadLocate?

LeadLocate is an all-in-one lead generation software and CRM platform. We generate in-market sales leads and provide you with all the tools necessary to sell that customer. All of your leads, texts, calls, emails, deals, and files are available in one place, accessible with a single login.

Accepted credit cards: Visa, MasterCard, American Express and Discover
LeadLocate™ All rights reserved. Other product and company names mentioned herein are the property of their respective owners.

Answers to your questions:

What is LeadLocate?

LeadLocate is an all-in-one lead generation software and CRM platform. We generate in-market sales leads and provide you with all the tools necessary to sell that customer. All of your leads, texts, calls, emails, deals, and files are available in one place, accessible with a single login.