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Wholesale Dealer Software

A wholesaler sells to other dealers, moves units in days not weeks, and lives on a buyer list and a phone. LeadLocate gives a wholesale operation the list, the blast, the photos and the recap that trade runs on.

Wholesale dealer software from LeadLocate is the LeadLocate platform set up for a dealer who sells to other dealers. Inventory Link decodes and photographs each unit, the vehicle button drops it into a Bulk Texting or Bulk Email blast to the buyer list, PencilRecap produces the recap sheet, and the Marketplace Acquisitions plan brings opt in seller leads to buy from. A feed and DMS access are not required.

What is different about selling wholesale?

The buyer is another dealer. There is no financing conversation, no test drive and no Saturday showroom; there is a used car manager at a retail store who wants the year, miles, condition, six photos and a number, and who will decide in the time it takes to read a text. Speed is the whole business. A unit that sits for a week costs money, and the wholesaler who gets the right car in front of the right buyer first wins the trade.

The unit is different too. It arrives fast, from a trade desk, an auction lane or a local owner, and it leaves fast, often before it is fully cleaned up. It needs a real VIN decode so the buyer trusts the trim, honest photos taken that morning, and a stock number the wholesaler and the buyer both recognize. What it does not need is the forty photo gallery and the long description a retail listing gets, because the buyer knows exactly what a five year old crossover is.

Retail CRM software assumes one shopper and one car. Wholesale runs on one unit and thirty buyers, and then on the next unit an hour later. LeadLocate fits because it was built around the buyer list, the blast, the photo in the message and the recap sheet rather than the showroom. This page walks through the pieces that carry the weight, named as they appear in the software, and you can check each on the recorded demo before speaking with anyone.

Which LeadLocate features carry the weight for a wholesale dealer?

Start with the list. Contacts in LeadLocate CRM hold every dealer buyer with tags for what they take, trucks, imports, under ten thousand, and contact import brings your existing list in on day one. Bulk Texting with recipient lists and Bulk Email with recipient management are the blast tools, and the vehicle button in every text and email composer drops the unit's photo, specs, stock number and price into the message, so a fresh arrival goes to the truck buyers as a picture message with one tap. MMS carries multiple attachments, and delivery status shows on every bubble: sent, delivered, failed, so you know which buyers actually got it.

Then the answer. The two way texting inbox holds every buyer's reply in a thread of their own, with the lead record one click away, and the same inbox runs in the LeadLocate mobile app so the wholesaler on the auction lane sees the offer come in. Trackable short links with click stats in texts tell you which buyers opened the unit page before they replied, which is worth knowing when three of them are quiet. Texting Chatbots and Text Automation answer the standard questions, miles, title status, location, while you are on another call.

Then the unit itself, which is Inventory Link's job: feed in, VIN decode, photos, stock number overrides, an inventory site and a widget, and the In Store Now flag for what is physically on the lot right now. PencilRecap produces a shareable recap sheet of the numbers for the buyer who wants it on paper, and communications logging keeps every call, text, picture and email on the buyer's record for the day someone disputes what was agreed.

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How do I get a fresh unit in front of every buyer the morning it lands?

Add it. If you publish a feed, connect it and the unit arrives when the feed runs. If your inventory lives only on your own website, Inventory Link imports it from there with your permission. If the car came off a truck ten minutes ago, Add a vehicle in the portal takes it by hand, the VIN decodes through the automotive database so the trim and specifications are right, stock number overrides keep your numbering, and edit vehicle and photos takes the six shots from a phone. Stock imagery covers a unit that has no pictures yet, though a wholesale buyer wants your photos, so those lead the moment they exist.

Then blast it. Pick the recipient list, truck buyers or everyone, open Bulk Texting, tap the vehicle button, choose the unit, and the message goes out with the photo attached and the details in the body. Do the same in Bulk Email for the buyers who work from a desk. Watch delivery status on each bubble and the click stats on the short link, and when the replies come in they land in the texting inbox with the buyer's record and the unit attached. The send vehicles by text page shows the insert button in detail.

The inventory website builder publishes a wholesale list of its own that buyers can bookmark, with AI assisted copy you keep short, and the embeddable inventory widget puts the same live units on any page you already run. The vehicle finder, called Locate, lets a buyer type what they are looking for in plain language and finds the closest match in your index, with the request landing in the CRM. Our wholesale inventory management page goes deeper on running the lot itself.

How do I close, recap and move the unit?

Most wholesale deals are a number and a handshake, and EZ Desking handles the cash structure with the 50 state tax matrix behind it when tax applies and centralized deal defaults so every deal starts from your fees. Start New Deal from the buyer's record or from the Unit field, and PencilRecap produces the shareable recap sheet that goes to the buyer as a link. For the buyer who wants the terms formally, the customer deal page gives them a private page unlocked by a one time passcode where they review the unit, the numbers and the documents, chat with you with photo drops, and sign. Deal history and verification keep the record.

Deal Jacket takes the title copy, the bill of sale and the odometer statement, uploaded from a desk or read in through a phone camera by QR intake, so every document on the unit lives with the deal instead of a folder in the truck. The digital retail controls on the deal page add a shipping quote, and Inventory Link carries a directory of transport carriers and service providers, so when the unit needs to move across the state you have a list to call. Deal status sync and archived status keep the pipeline honest, and Duplicate deal handles the buyer who takes three of the same.

When the wholesaler also retails, which many do, the same platform desks finance and lease, shares the deal page with a consumer, and runs the SecureWebX credit application: branded apply links texted from the CRM, a five step application on the buyer's phone, Send to Lender as a secure share to any lender of your choosing, and exports to your lender or DMS in the format they expect. The desking engine's universal field set covers auto, RV, powersports, marine, buy here pay here and fleet, so whatever comes through the lane desks on the same screen.

Where does a wholesaler find the next unit to buy?

This is the half of the page most wholesale software ignores, and it is where the Marketplace Acquisitions plan earns its place. It delivers opt in seller leads: local owners who filled out one of our vehicle offer request pages and asked to be contacted by a dealership about the car they own. They arrive in your zone, delivered to you and only you, with the prescreening answers from capture on every one of them. For a wholesaler who lives on buying right, that is a steady stream of local conversations with owners who have already decided to sell.

Nearly every owner intends to negotiate, and a wholesaler is better placed than anyone to have that conversation. Trade in capture records the car on the lead with the VIN read through a phone camera, an odometer step, photos, and the registration, title and payoff documents pulled in through a QR scanner. The identity scanner reads the owner's driver license into the record. The vehicle acquisition leads page explains how those leads arrive and the what to expect page explains how owners behave once they submit. A replacement review through Quality Control Requests stands behind every seller lead, so a bad one costs you nothing.

Leads Manager, the campaign builder in the CRM with a zone editor, zip stats, a market scan and offers, runs an acquisition campaign on the managed webXintel Ads Network path, where our team launches and manages the campaign from your selections, or through your own connected ad accounts. Lead Pages, the landing page builder, gives you an offer request page under your own name. The Referral Program pays real rewards to the dealer buyer or the customer who sends you the next car.

How do I keep the buyer list working while I am on the lane?

The LeadLocate mobile app carries the texting inbox, the email inbox, the inventory list with a detail sheet and picker, the VoIP dialer, call logs, the deal tracker and the Team Chat, with a Quick Access PIN and biometric login so it opens in a second. Tracking phone numbers per source tell you whether the buyer called the number on the list or the number on the site, caller ID name lookup shows who is calling before you answer, and call forwarding rings the whole team from a Forward Calls To list so a buyer's offer never goes to voicemail. When it does, voicemail greetings are recorded in the browser and Voicemail Drops leave the standard message on a list in one action.

Automated Templates reply to each feed's new leads the moment they arrive, and Follow Up Processes run multi step drips per lead type, so a buyer who went quiet gets the next unit anyway. The DNC Blacklist page keeps the numbers that asked to stop off every list, with a live do not call lookup on numbers and two way inbound spam blocking. The Phone Validator and Email Validator mark each contact with validity dots so a stale buyer list gets cleaned before the next blast. Reports and the Reports dashboard on the dock show activity by user and by list.

Round robin assignment shares inbound buyer inquiries across a team, User Management sets Manager and Master Administrator roles, and Team Chat with channels, direct messages and file upload keeps the lane, the lot and the office in one conversation. Jax, the AI assistant inside the CRM, answers in English or Spanish and drafts the reply while you drive.

What stays in my DMS, my floorplan and my title desk?

Say it plainly. Floorplan accounting, title and registration, the auction settlement, the general ledger and your accounting stay in your dealer management system, your floorplan provider's system and your bookkeeper's hands. LeadLocate is the buyer list, the blast, the merchandising, the recap and the deal record that sit in front of them, and when there is a retail application it goes to your lender or DMS in the export format they expect rather than pretending to be one.

That division is a feature. A wholesaler that keeps its money in a system built for money and its selling in a system built for selling is never hostage to one vendor for everything, and it keeps the month to month promise real. When a wholesale specific piece is missing for your operation, a bill of sale template with your fields for instance, it is available on request and our team puts it in production for your dealership.

Everything named on this page is part of the platform subscription, not a separate purchase, and the full list is on the all features page. Design Studio prints the business card and the NFC card you hand a used car manager on the lane, and the Website menu carries a free live chat widget for the buyer who lands on your list at midnight.

What stays mine as a wholesaler, and how do I start?

Your units show on your own website, because Inventory Link reads from your feed or your site and your site stays the thing you own. The blasts, photos and recap links you have sent are in your buyers' hands. Every lead, buyer reply, appraisal and document in the CRM is held safe and stays your property, ready to export the day you ask. Your phones stay your phones, your floorplan and your title work stay where they are, and the lane keeps running on your terms. The platform is built so your store keeps selling, whether you are standing at the block on a Tuesday or working the buyer list from the truck on the way home, and that is a reason to buy rather than a footnote.

Starting is month to month with no long term contract. A wholesale operation that sells only to dealers is software first, so it begins with CRM Only from $199 a month, which is the whole platform without a lead program: LeadLocate CRM, Inventory Link, DealTracker, SecureWebX, the mobile app and Jax. Add Marketplace Acquisitions for opt in seller leads when you want the buying side fed, and the Inbound plan if you retail. The current figures for every plan are on the pricing page. Give us your website address or a buyer list and we will show you your own units inside a picture message to a recipient list before you decide anything.

Frequently Asked Questions

Can I text a new unit with photos to my whole dealer buyer list at once?

Yes. Build recipient lists in Contacts, open Bulk Texting, tap the vehicle button and pick the unit from Inventory Link. The message goes out as a picture message with the photo attached and the details in the body, delivery status shows on every bubble, and trackable short links report who clicked. Bulk Email does the same for buyers at a desk.

Do I need an inventory feed or DMS access to use LeadLocate for wholesale?

Neither is required. Connect a feed if you have one, let Inventory Link import your units from your own website if you do not, or add a car by hand in the portal the minute it comes off the truck. Floorplan, title work and accounting stay in the systems you use today.

How does a wholesaler get cars to buy through LeadLocate?

The Marketplace Acquisitions plan delivers opt in seller leads: local owners who filled out one of our offer request pages and asked to be contacted by a dealership. They arrive in your zone, exclusively, with prescreening answers from capture, and every lead is delivered to you and only you, backed by a replacement review, so a bad lead costs you nothing.

Is there a recap sheet I can send a buyer with the numbers?

PencilRecap produces a shareable recap sheet of the deal as a link. For a formal close, the customer deal page gives the buyer a private page unlocked by a one time passcode to review the unit, the numbers and the documents, chat and sign, and Deal Jacket holds the title copy, bill of sale and odometer statement.

What if I also sell retail?

The same platform desks finance and lease in EZ Desking, shares the deal page with a consumer, runs the SecureWebX credit application from an apply link texted from the CRM, shares it securely with any lender you choose, and exports it to your lender or DMS in the format they expect. The Inbound plan adds buyer leads in your zone.

What does it cost a wholesale dealer to start?

CRM Only starts at $199 a month and includes the whole platform without a lead program. Marketplace Acquisitions starts at $999 for opt in seller leads, the Inbound plan at $799 and the Buyers and Sellers Hybrid Plan at $1,599. Every plan is month to month with no long term contract; the pricing page carries the current details.

More Resources from LeadLocate

See a fresh unit go out to your buyer list as a picture message

Give us your website address or a buyer list and we will show you your own units inside Inventory Link and inside a Bulk Texting blast with the photo attached, before you decide anything. Month to month, no long term contract.

Have questions first? Leave your number and a lead specialist calls you back to walk through pricing, coverage, and setup.

Prefer to talk right now? Call or text 844-376-2274.

LeadLocate
Accepted credit cards: Visa, MasterCard, American Express and Discover
LeadLocate™ All rights reserved. Other product and company names mentioned herein are the property of their respective owners.

Answers to your questions:

What is LeadLocate?

LeadLocate is an all-in-one lead generation software and CRM platform. We generate in-market sales leads and provide you with all the tools necessary to sell that customer. All of your leads, texts, calls, emails, deals, and files are available in one place, accessible with a single login.

Accepted credit cards: Visa, MasterCard, American Express and Discover
LeadLocate™ All rights reserved. Other product and company names mentioned herein are the property of their respective owners.

Answers to your questions:

What is LeadLocate?

LeadLocate is an all-in-one lead generation software and CRM platform. We generate in-market sales leads and provide you with all the tools necessary to sell that customer. All of your leads, texts, calls, emails, deals, and files are available in one place, accessible with a single login.