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Industries
Exotic and Luxury Car Dealer Software
A CRM for the store where every buyer expects discretion: encrypted customer records, deal pages a client signs from another state, lease desking with three tax methods, and secure credit applications, all inside one login your whole team shares.
What is different about selling an exotic or luxury car?
The luxury buyer is not shopping for transportation. They already know the car, they may already own two others, and they are deciding whether to buy this one from you. They expect to be recognised on the second call, they expect their information handled with care, and they often buy from a distance: a client in another state sees the car on your site, asks three questions by text, wires the money and has it shipped. The trade is another exotic, the financing is a lease or a large loan structured to their accountant's taste, and the relationship is worth more over ten years than any single car.
The store is small on purpose. Twenty cars on the floor, a few salespeople who each carry a book of clients, and an owner who knows every deal. There is no BDC and no forty person sales floor, which means the software has to make one person look like a team: answer fast, remember everything, share a document securely, and put a signature in front of a buyer who is on a boat.
Exotic and luxury car dealer software, the way this page uses the term, is the sales side of the store: clients, conversations, the deal, the credit application and the inventory a buyer sees online. Your dealer management system keeps accounting, floorplan and title work, and the platform sits beside it. The industries hub describes every dealer type the same way.
Which LeadLocate features carry the weight at a high line store?
The Customer Profile comes first. It is one shared buyer record with co-buyer support and encrypted personal data, holding the car they want, the car they are trading and the car they might sell later as one conversation, with every call, text, email and voicemail in a single communications log. When a client calls the store line, caller ID name lookup tells the salesperson who it is before they answer, and call recording and transcription keep the details of a long negotiation readable.
Second are the customer deal pages. A deal built in EZ Desking becomes a page branded to your store that the client opens with a PIN, sees the pencil and every revision, asks a question in Deal Chat, and signs. Share it, revoke it, void it. For the buyer who is never coming to the showroom, that page is the showroom.
Third is the Files menu, a file library with folders and secure file sharing with tracking, so the inspection report, the service records and the window sticker go to a client through a link you can watch and revoke rather than as loose attachments. Fourth is EZ Desking itself, with cash, finance and lease structures, three lease tax methods and a multi pencil grid, because a client who asks for the lease at two terms and the cash number wants all three on one sheet. Around those sit the rest of the LeadLocate CRM: the texting inbox with MMS, the shared calendar with booking links, Follow Up Processes for the client who buys every other year, and the phone app for the salesperson who is at a track day with the customer.
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Prefer to talk right now? Call or text 844-376-2274.
How do I keep a client's information private?
Discretion is a product feature at this kind of store, so here is what the platform does about it. Personal data in the Customer Profile is encrypted. User Management gives every person a role, User, Manager or Master Administrator, so a salesperson sees their clients and a manager sees the store, and removing a person from the CRM removes them from every product in the same motion through single sign on. Every user has a Quick Access PIN on the phone app, and the account portal supports passwordless login.
On the credit side, SecureWebX runs two factor authentication on every sign in, encryption at rest for application data, virus scanning on uploads, a full audit log and a security log. PDFs open in a watermarked viewer with print and download gated, and a shared application goes to a lender as a code gated, expiring, revocable, watermarked link rather than as an email attachment that lives forever in someone's inbox. Archiving keeps every record for compliance; nothing is deleted.
Documents you send from the CRM go through secure file sharing with tracking, so you know when the client opened the inspection report and can revoke the link once the deal is done. Trackable short links do the same for anything you text. The file library page covers the mechanics.
How do I merchandise a small, high value inventory online?
Twenty cars deserve better than a feed row each. Inventory Link takes your units from a feed through Inventory Feeds, or imports them from your own website with your permission when there is no feed, with twenty eight website platforms recognised. A feed and DMS access are not required, and for a store this size the add a vehicle screen in the portal is often the whole workflow: the car arrives, someone photographs it properly, and the listing is built by hand with the decoded VIN filling in the specifications.
Your own photography leads, and it should, because on a car like this the pictures are the sale. Edit vehicle and photos is where a listing gets ordered and finished, and stock number overrides keep your numbering. The inventory website builder publishes a site with AI assisted copy that you then rewrite in your own voice, and regenerates it as the floor changes. The embeddable inventory widget drops the live inventory into the website you already have, and per salesperson inventory sites give each of your people a page under their own name with your cars on it, which the salesperson websites page describes.
The vehicle finder lets a client type the exact specification they want and get the match or a request straight to your team when you do not have it yet, which at a high line store is how the next car gets sourced. Brand offer pages and the dealer page carry the current manufacturer programs from the OEM incentives engine for the makes you carry, and every request lands in the CRM with the car attached.
How do I desk and deliver a car to a buyer in another state?
Open the lead, press Start New Deal, and the car and the client are on the worksheet. Choose Cash, Finance or Lease, and for a lease pick the tax method that fits the client's state from the three the engine supports. The 50 state tax matrix handles the destination, the multi pencil grid puts the structures side by side, and goal seek bays work backward from the payment the client named. Deal defaults are centralized, so every salesperson starts from the same fees.
The client opens the customer deal page with a PIN, reviews the pencil and its revisions, asks about the ceramic coating in Deal Chat, and signs. Digital retail on the deal page adds document review, deal review and a shipping quote, so the buyer sees what it costs to move the car before they commit. The Deal Jacket collects the license, the insurance card and the trade title through a QR code from the client's own phone camera, the driver license scanner fills the customer record from the card, and Inventory Link carries a directory of transport carriers and service providers for the day the car has to go across the country in an enclosed trailer.
The Road to Sale checklist shows the owner what is done and what is missing on every deal, and deal history keeps the verification trail. The selling to out of state buyers page walks the whole remote sale in order, and the desking tool page makes the general case for desking inside the CRM.
How does financing work when the client wants a lease or a large loan?
SecureWebX is the secure credit application system in the platform. Every dealer gets branded apply links, each customizable with extra sections, custom fields, document uploads and disclosures, and the salesperson sends the link from the texting inbox or the email composer. The client completes five steps, personal, residence, employment, income and review, adds a co-applicant when a spouse or a business signs too, notes the down payment and the trade, and signs with consent captured against versioned terms. Bot protection guards the public form.
Inside the dealer console, the application inbox and pipeline show status, assignee, amount and notes. Send to Lender shares an application with any lender you choose, including the specialty lenders who understand a six figure lease, as a code gated, expiring, revocable, watermarked link with a lender response portal. Stipulations get uploaded to fulfill, adverse action notices generate from the application record, OFAC screening runs on every application, which matters at this price point, and state specific disclosures are yours to add and edit. The credit pull itself runs on your own bureau account.
The deal vehicle inside the SecureWebX worksheet decodes the VIN, looks up the stock number against your inventory, and runs title, stolen, sales, auction and warranty checks, which is the provenance work a serious buyer expects you to have done. Worksheets carry the same cash, finance and lease pencils as CRM desking, a pencil built in the CRM can be pushed onto the application, and when the lender or DMS wants the application in a particular format, SecureWebX exports it in the format it expects.
Where do luxury buyers and referrals come from on the platform?
At a high line store the best lead is the last client. The Referral Program is a standalone page with referral campaigns, a shared referral code and real rewards for the client who sends a friend, and Design Studio prints the business card, the referral card and the NFC card a salesperson hands over at dinner. Follow Up Processes run the long drip on the client who buys every other year, and Bulk Email carries the arrival of a new allocation to the list, with email domain authentication so it comes from your own domain.
Then the sources you already pay for. Lead Feeds Manager takes the website form, the listing sites and the manufacturer's inquiries and pushes each lead into the CRM the instant it arrives, on its own feed with its own Automated Templates. The free live chat widget turns a browsing collector into a text thread, and every source carries a tracking phone number so you know which one the call came from. Lead Pages builds a landing page for the single car that deserves its own page.
LeadLocate's exclusive lead plans reach local buyers who asked to be contacted, and a luxury store that wants inbound volume can add Inbound from $799 a month on top of the software. Leads Manager, the self service campaign builder with a zone editor, zip stats and a market scan, runs a managed path on the webXintel Ads Network or connects your own ad accounts. What consumers do once they submit a form is covered plainly on the what to expect page; a shopper asking about a car well above their means is still a person who called your store.
What stays in my DMS, and what stays the store's own?
Your dealer management system keeps accounting, floorplan, title work and, if you have a service department, the repair orders. The platform is the sales layer beside it: clients, conversations, the deal, the credit application and the online inventory. Where the two meet, SecureWebX exports the application in the format your DMS or lender expects, and Inventory Link reads your feed or your website rather than replacing either.
The platform is built so your store keeps selling. Every client record, every conversation, every photo set sent to a buyer in another state, every deal page with its PIN, every shared file link and every delivered application is saved and stays saved on the client. Your website keeps showing your cars, because Inventory Link publishes from the feed and the site you already own. Your tracking numbers ring the list your managers set, so the call a collector makes at nine at night reaches a person. Each product is its own application under one login, which is why the store's phones, the store's DMS and the store's website stay the store's own, and why a house that sells cars at this level keeps its own front door and its own client relationships.
What the platform replaces at a typical exotic store is the personal phone every salesperson runs their book from, the spreadsheet desk, the deal sent as a PDF attachment, the paper credit application, and the separate e-signature subscription. The classic car dealer page covers the neighbouring business, where provenance and remote buyers matter just as much.
How does an exotic or luxury dealer start?
Start with CRM Only, from $199 a month, month to month with no long term contract. It is the whole platform without a lead plan: the CRM, EZ Desking, SecureWebX, Inventory Link, the phone app and the marketing tools. Add a lead plan later if you want inbound local buyers on top.
The first week looks like this. Invite your team from User Management with the roles they need, import your client list, add the cars on the floor with your own photography, and turn on the apply link so every salesperson can text it. Record the voicemail greetings in the browser and set the booking hours on each calendar. Then sell a car the way you always have, except that the conversation, the pencil, the documents, the application and the signature are in one record you can open on a phone at the client's house. A specialist walks through all of it on a live account when you ask through the contact page.
Frequently Asked Questions
Can a client in another state sign the deal without visiting the showroom?
Yes. The customer deal page opens with a PIN, shows the pencil and every revision, carries Deal Chat for questions, and takes the e-signature. Digital retail on the page adds document review, deal review and a shipping quote, and the Deal Jacket collects the license and insurance card from the client's own phone camera.
How is my clients' personal information protected?
Personal data in the Customer Profile is encrypted, user roles limit who sees what, SecureWebX runs two factor authentication, encryption at rest, virus scanning and a full audit log, and documents go out through secure file sharing with tracking and links you can revoke.
Does the desking worksheet handle a lease on a six figure car?
Yes. EZ Desking builds cash, finance and lease structures with three lease tax methods, a 50 state tax matrix, a multi pencil grid and goal seek bays, and the same lease pencil can be pushed onto the SecureWebX application for the lender.
Do I need an inventory feed to list twenty cars?
No. Connect a feed if you have one, let Inventory Link import from your own website, or add each car by hand in the portal with your own photography, with VIN decode filling in the specifications. A feed and DMS access are not required.
Can I run the vehicle history before I present a car?
The deal vehicle in the SecureWebX worksheet decodes the VIN, looks up the stock number against your inventory, and runs title, stolen, sales, auction and warranty checks, so the provenance work is done before the client asks.
What does an exotic or luxury dealer pay to start?
CRM Only starts at $199 a month, month to month with no long term contract. Inbound buyer leads start at $799 a month on top when you want them. The pricing page carries the current figures for every plan.
See one of your cars desked, shared and signed on a live account
Bring one unit from the floor. We will build the lease and the cash pencil, open the deal page the way a remote client sees it, and send the credit application link, so you can judge the platform on your own inventory. Month to month, no long term contract.
Prefer to talk right now? Call or text 844-376-2274.


LeadLocate™ All rights reserved. Other product and company names mentioned herein are the property of their respective owners.
Answers to your questions:
LeadLocate is an all-in-one lead generation software and CRM platform. We generate in-market sales leads and provide you with all the tools necessary to sell that customer. All of your leads, texts, calls, emails, deals, and files are available in one place, accessible with a single login.
LeadLocate™ All rights reserved. Other product and company names mentioned herein are the property of their respective owners.
Answers to your questions:
LeadLocate is an all-in-one lead generation software and CRM platform. We generate in-market sales leads and provide you with all the tools necessary to sell that customer. All of your leads, texts, calls, emails, deals, and files are available in one place, accessible with a single login.



