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Platform Features

Virtual Receptionist and Press 5 Call Screening

Somebody should answer the store's line the same way every time, at nine in the morning and nine at night. LeadLocate CRM gives a dealership a receptionist that never puts a caller on hold and a screening step that keeps voicemail boxes from stealing calls.

The virtual receptionist in LeadLocate CRM answers a dealership's tracking number with a greeting in the store's name, follows the store's written call instructions on when to transfer and when to take a message, and sends message copies to the people who should see them. Press 5 call screening, a separate switch, makes whoever answers a forwarded call confirm they are a person. Both are part of every LeadLocate plan.

What a virtual receptionist is, and what it is in LeadLocate

A virtual receptionist is a service that answers a business line without a person sitting at a desk to do it. At a dealership it is the thing that picks up the number on the ad when every salesperson is with a customer, greets the caller by the store's name, finds out what they need, and either connects them to a person or takes a message that reaches the right person. In LeadLocate CRM it is a switch on the IVR Settings page, and once it is on, the store's tracking numbers are answered by it around the clock or during whatever hours the store sets.

The receptionist works from three things the store writes: a Greeting, which is what the caller hears first; About Your Business, the context that tells the receptionist what the store sells, where it is and how it wants to be described; and Call Handling instructions, which are plainly labeled as when to transfer, when to take a message and what to ask for. Transfer Numbers are the phones a connected caller reaches, and Message Copies are the people who receive a message when the receptionist takes one.

The AI receptionist for car dealerships page covers the general question of whether a dealership should let software answer its phone. This page is the product inside LeadLocate CRM: what it does on a normal day, where it lives, and the screening switch that sits beside it.

How a dealership's calls go on a normal day with it on

It is a weekday afternoon and the store has three people on the floor, all with customers. A shopper calls the number from the store's used inventory page. The receptionist answers on the first ring in the store's name, asks how it can help, and hears that the caller wants to know if a particular sedan is still available. The call instructions say to transfer sales inquiries during business hours, so the receptionist rings the transfer numbers. Nobody picks up in time. The instructions then say to take a message with the caller's name, number and the vehicle, and the receptionist does, politely, and tells the caller someone will return the call shortly.

Two things happen at once. The message lands as a copy with the sales manager and the internet director, and the call itself is logged on the Calls page with the caller ID, the recording and the message taken. Because the caller's number matched a lead already in the CRM, the log sits on that lead's timeline. The rep who owns the lead sees it when they finish with their customer, calls back in ten minutes, and the shopper, who expected to be forgotten, is impressed.

At nine that night another shopper calls. The store is closed, the hours say so, and the receptionist takes a message the same way instead of ringing four phones in an empty building. Nobody was interrupted at dinner, and nobody wonders in the morning whether anyone called.

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Press 5 screening: confirming a human answered

Call screening is a separate feature that solves a specific problem with forwarding calls to cell phones. When a tracking number rings a list of personal phones, any one of them can answer the call by itself: the rep is driving, the phone rolls to carrier voicemail, and the carrier's voicemail system picks up. On an ordinary phone setup that counts as answered. The caller leaves a message in a voicemail box the dealership does not control, the other phones stop ringing, and the store never hears about it.

The Announce Calls switch on IVR Settings changes that. When it is on, whoever answers a forwarded call hears a short prompt and presses 5 to accept. A voicemail box never presses 5, so that leg is treated as unanswered, the rest of the list keeps ringing, and if nobody accepts, the caller hears the store's own greeting and leaves a message the store can hear. The page also says exactly when to turn it off: if the number on the list is a phone tree, because a switchboard does not press buttons either.

Screening also records who accepted. Because the accepting phone matches a user's mobile, the call log shows which salesperson took the call, not just that it connected. A manager can see who answers the store's line and who lets it ring, which is information a sales floor rarely volunteers. The call forwarding and ring lists page covers the list that screening sits on top of.

Where it lives in the CRM

Both features are managed on the IVR Settings page, reached through Account Settings under Billing and Admin. The page holds the Virtual Receptionist switch with its Greeting, About Your Business, Call Handling, Transfer Numbers and Message Copies fields, the Forward Calls To ring list, the Announce Calls screening switch, and the store's hours with Open 24 hours and Edit Hours. A greeting can be generated, uploaded as audio with Upload Greeting, or left on the standard one.

The results land in the same two places every other call does. The Calls entry in the main menu opens the call log, where a receptionist handled call shows with its recording, the message taken and the caller ID. And the lead's own timeline carries the call in order with the texts and emails around it, because the communications log holds every channel in one list. On the LeadLocate mobile app, Call Logs shows the same history, and a call that transfers through to a rep's phone rings with the inbound call alert screen showing the caller's name.

Notification preferences decide who hears about a message the moment it is taken. Notify emails and numbers on the account, and per user notification toggles in User Management, turn a taken message into a text or an email to the person who should call back. The lead notifications and alerts page covers those settings.

What it replaces and what a store pays for it elsewhere

Stores solve the unanswered line three ways today. Some hire a receptionist, which is a salary plus the hours the receptionist is at lunch, out sick or gone home. Some buy an answering service, billed per minute or per call, staffed by people who have never seen the store's inventory and read a script from a card. And most do nothing, and let the tracking number ring through to four cells and a personal voicemail box, which is the outcome screening exists to prevent.

The virtual receptionist in LeadLocate is included in the CRM subscription, answers every call the same way, follows instructions the store wrote in its own words, and files the result on the lead where the salesperson will find it. It is not a replacement for a person greeting customers at the front desk. It is a replacement for the calls that person was never going to reach anyway: the ones at lunch, after close, and while three customers are standing at the counter.

A store comparing costs can set an answering service invoice beside the pricing page, where CRM Only starts at $199 a month and carries the receptionist and screening like every other plan. A store that specifically wants live operators can have that too: a live answering service with an operator greeting, warm transfer numbers and written handling instructions is available on request, and our team puts it in production for your dealership.

The compliance and customer experience angle

A receptionist that answers every call the same way is a consistency tool, and consistency is most of what compliance looks like on the phone. The greeting says the store's name. The instructions say what to ask and what to promise, so a caller is never quoted a payment by a machine that was not told to quote payments. Every call is recorded and logged with the message taken, so a claim about what a caller was told has a recording behind it. Recording laws vary by state, and a store should set its announcement policy accordingly; the call recording and transcription page covers that.

Screening is a customer experience protection more than a compliance one. A shopper who dials the number on a dealership's ad and reaches a personal voicemail greeting has learned something about the store that the store did not want to teach. Press 5 makes sure the caller either reaches a person who chose to take the call or hears the store's own greeting. Neither outcome embarrasses anybody.

Business hours matter here as well. A receptionist that transfers at nine at night rings a salesperson at dinner and annoys both the salesperson and the caller who was put on hold for a phone nobody answered. Hours set on IVR Settings tell the receptionist when to transfer and when to simply take the message, so late calls are handled gracefully and returned in the morning.

How to turn it on

A new LeadLocate account starts with plain forwarding: the tracking number rings the store's own users, the line is open around the clock, and screening is off, so the first call simply rings through with nothing to configure. The virtual receptionist is one switch away on IVR Settings. Turn it on, write a greeting or generate one, fill in About Your Business and the Call Handling instructions in plain English, list the Transfer Numbers and the Message Copies recipients, and set the hours. From that point the receptionist answers.

Screening is its own switch, Announce Calls, on the same page. Turn it on once the Forward Calls To list is made of cell phones and desk phones that a person answers, and leave it off for any entry that is a phone tree.

A store that wants help writing the instructions, or wants the receptionist to handle something specific to its business, can ask. Anything not covered by the standard fields is available on request, and our team puts it in production for your dealership. The pre-recorded live demo shows a call being answered and a message landing on a lead.

What to pair it with

The receptionist sits in front of the ring list, so the first pairing is call forwarding and ring lists, which decides who the receptionist transfers to. The second is tracking phone numbers, so the receptionist answers a different line for each lead source and the call arrives on the lead with its source attached. For a store that wants a menu before the receptionist, or a different path for sales and service callers, the IVR call flow builder puts those options in front of it.

Behind it, voicemail greetings are what a caller hears when a transfer fails and no message is taken, and the BDC phone service page covers the store that wants a BDC team working the calls the receptionist logs. Jax, the AI assistant inside the CRM, is a separate tool that helps the rep, not the caller; the two are not the same thing and this page does not promise otherwise.

The all features page shows where the receptionist sits among everything else in the platform.

What keeps working at your store when we are down

Every vendor has downtime, and a store should know what that looks like before it happens. The receptionist and screening run on the phone service side of the platform, separate from the CRM's web pages, so an interruption on the CRM does not stop a caller from being greeted, transferred or having a message taken. What pauses is the CRM's view of it: the Calls page, the lead timeline and the message copies that route through the CRM wait until it is back, and calls handled during the interruption are reconciled then. The store's tracking numbers and the Forward Calls To list are provisioned on the phone service and keep ringing the store's phones regardless. If you need a person during an interruption, the contact page reaches one.

Frequently Asked Questions

What is a virtual receptionist?

A service that answers a business line without a person at a desk: it greets the caller in the store's name, finds out what they need, and either connects them to a person or takes a message. In LeadLocate CRM it is a switch on IVR Settings that works from a greeting, a description of the business and written call handling instructions.

Is the virtual receptionist on by default?

No. A new account starts with plain forwarding so the first call simply rings the store's own users. The receptionist is one switch away on IVR Settings whenever the store wants calls greeted and messages taken.

What is press 5 call screening for?

It makes whoever answers a forwarded call press 5 to accept, so a personal phone's carrier voicemail box is never mistaken for a person. An unaccepted leg keeps the rest of the list ringing, and the accepting user is recorded on the call. Turn it off for any number that is a phone tree.

Where do the messages go?

To the people listed under Message Copies, and onto the call log and the lead's timeline with the recording. Notification preferences can also text or email the rep who should call back the moment a message is taken.

Can I have live operators instead of a virtual receptionist?

Yes. A live answering service with an operator greeting, warm transfer numbers and written call handling instructions is available on request, and our team puts it in production for your dealership.

What does it cost?

The virtual receptionist and press 5 screening are part of every LeadLocate plan, including CRM Only from $199 a month. There is no per call or per minute charge for the receptionist.

More Resources from LeadLocate

Answer every call in your store's name

The virtual receptionist and press 5 screening are included in every LeadLocate plan, month to month. See a call greeted, transferred and logged on a lead in the pre-recorded demo.

Have questions first? Leave your number and a lead specialist calls you back to walk through pricing, coverage, and setup.

Prefer to talk right now? Call or text 844-376-2274.

LeadLocate
Accepted credit cards: Visa, MasterCard, American Express and Discover
LeadLocate™ All rights reserved. Other product and company names mentioned herein are the property of their respective owners.

Answers to your questions:

What is LeadLocate?

LeadLocate is an all-in-one lead generation software and CRM platform. We generate in-market sales leads and provide you with all the tools necessary to sell that customer. All of your leads, texts, calls, emails, deals, and files are available in one place, accessible with a single login.

Accepted credit cards: Visa, MasterCard, American Express and Discover
LeadLocate™ All rights reserved. Other product and company names mentioned herein are the property of their respective owners.

Answers to your questions:

What is LeadLocate?

LeadLocate is an all-in-one lead generation software and CRM platform. We generate in-market sales leads and provide you with all the tools necessary to sell that customer. All of your leads, texts, calls, emails, deals, and files are available in one place, accessible with a single login.