AdQuick Advertising for Car Sales Leads

Billboards and outdoor screens across every operator, planned and bought online with a self serve checkout, for your zone.

AdQuick is an online marketplace for outdoor advertising, listing billboards, transit, street furniture and digital screens from most of the operators in the country on one map, with audience data for each face, pricing, availability and a checkout that lets an advertiser plan and buy a campaign across operators without calling each one. It sells self serve to advertisers of any size and managed service for larger campaigns, with programmatic buying for digital faces and measurement that ties faces to website visits and foot traffic.

For a dealership that means every outdoor face in its zone on one map, whoever owns it, with the audience data to pick the ones its households pass, bought in one order, with a report that estimates what the faces did. It removes the operator by operator negotiation that has kept outdoor a rep driven buy, and it makes a multi operator campaign practical for a single store.

Connecting your own AdQuick account to the CRM has its own page: AdQuick Integration for Dealerships. This page is about the channel and the leads.

A store spends through AdQuick for outdoor across every operator in its zone from one map, with audience data, pricing and checkout, and measurement of the visits that followed, at any budget. It is the way to buy the best faces on the commute route regardless of who owns them.

The honest objection is the outdoor objection, little direct response and a slow read through branded search and traffic, plus the fact that a marketplace shows list pricing that a large buyer might negotiate below. Printed faces still commit for weeks and need production, and the measurement is an estimate.

For the broader case for this kind of channel, Programmatic Display Advertising for Dealers covers it without repeating what is here.

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AdQuick fits any dealership buying outdoor in a market with several operators, stores that want audience data behind the face choice, and dealer groups planning outdoor across markets. It fits less well for stores that want the cheapest possible rate through a direct negotiation. National sellers can plan national campaigns on it.

AdQuick sells its placements through its own advertising console, and that console is where our team works. There are two ways to get there. The first is the webXintel Ads Network, included with every LeadLocate plan: you make your selections in Leads Manager, the zone you sell in, the campaign type and the questions a shopper answers before a lead is created, and our team builds and runs the campaigns from those selections. The second is your own AdQuick account. Ask for it from the Advertising Networks page inside the CRM and our team sets it up, usually the same day, so campaigns run under an account your dealership owns, with the spend on your card and the history in your name. If you or your agency already hold an account, say so in the request and we start from there. Nothing about the choice is permanent. A store can begin on the managed network and move to its own account later, or keep both running.

An AdQuick planned campaign produces leads the way outdoor does: branded searches, calls to the number on the face, scans of a code on a digital face and walk ins with the source recorded, attributed in the CRM over weeks, with AdQuick's visit measurement beside the CRM's branded search lift by zone.

Once it is in the CRM the channel stops mattering and the process takes over. The lead shows its source and campaign, the pre screening answers you asked for in Leads Manager, and it routes by the distribution rules you set, to a person or a rotation. Automated first contact, by text, email or a scheduled call, is optional and configurable. If the store's process lives in another CRM, Instant Push forwards each lead there by ADF on arrival, and the subscription price is the same either way. Expect a mix: shoppers who name a vehicle and shoppers who name a budget, both of them worth a call, as what to expect from car sales leads sets out.

A dealership that runs six channels through six vendors gets six reports, six invoices and six opinions about where the leads came from. Running AdQuick through LeadLocate means it is planned in Leads Manager beside the others, its leads arrive in the same inbox with the same distribution rules, its follow up runs through the same texting, calling and email tools, and its results show up in the same reporting modules. Add a channel and the work does not grow; the picture does. The full set of channels a store can ask for is on the advertising channels page, and it matches the list inside the CRM.

The tools behind that inbox are the ones a store already uses on its other leads: automated first contact by text or email, calls placed from the CRM with the recording transcribed onto the record, voicemail drop for the ones who do not answer, drip processes for the ones who are months away, appointments on the shared calendar, and desking when the shopper arrives. A lead from AdQuick gets all of it, because the CRM does not care where a lead came from once it is in.

For an agency, AdQuick is the outdoor planning and buying tool that covers every operator from one map, and connecting the store's LeadLocate CRM pairs its visit measurement with the branded search lift a flight produced.

Most dealerships hand their advertising to a small local agency that already has their trust, and that agency is who usually ends up managing AdQuick. LeadLocate is built to sit underneath that relationship rather than compete with it. The agency keeps its accounts and its client, connects those accounts to the store's LeadLocate CRM or buys leads through the webXintel Ads Network, and manages every channel it runs for that store from one Leads Manager with one set of reports. For an agency serving several stores, that replaces a stack of platform logins per client with one system, and it gives the agency something it would otherwise have to build itself: a CRM the dealership actually works its leads in, with the follow up visible. Agencies that refer stores to LeadLocate can also enroll in the referral program inside the CRM. dealership-campaign-management-softwareL goes into the agency arrangement in more detail.

Geography is the first setting on every LeadLocate campaign, and it is yours. Draw the zone you sell in with the zone editor in Leads Manager, a radius, a list of counties or a state, and AdQuick placements are bought for that zone and nothing outside it. Brokers who sell to the whole country set the whole country; a group draws one zone per rooftop and the reporting comes back the same way, so a regional manager can see which store's market answered. Financing audiences stay inside fair lending rules on every channel: Leads Manager keeps them from being narrowed by age, gender, income, marital status, household size, education, language or ZIP, with locked controls, so a store is protected without thinking about it. Everything else, the vehicles, the message, the radius, is open.

Starting is a request, not a project. Inside the CRM, open Leads Manager, then Advertising Networks, find AdQuick and click Request Connection; our team takes it from there, usually the same day. If you are not on LeadLocate yet, the platform is priced as a monthly subscription with no long term contract, and the plans on the pricing page include the webXintel Ads Network, so a store has leads coming in while AdQuick is being set up. Media you buy through your own AdQuick account is billed by AdQuick to you. A store that already works leads in another CRM keeps doing so; the leads are pushed there by ADF at no change in price.

What happens after the request is worth knowing too. A person from our team confirms the zone, the campaign type and the pre screening questions with you, tells you plainly what AdQuick does best for a store of your size and market, and sets a review date. Nothing about AdQuick is a commitment beyond the media itself: if the reporting says it is not earning its budget after a fair trial, it is switched off from the same page it was switched on, and the CRM keeps every lead it produced.

Does AdQuick own billboards?

No. It is a marketplace listing faces from most operators on one map with audience data and pricing, bought in one order across operators, self serve or managed.

Is AdQuick cheaper than buying direct?

It shows list pricing with the convenience of one buy across operators; a large buyer negotiating directly may pay less per face. For a single store the convenience and the data usually outweigh the difference.

How is the campaign measured?

By AdQuick's estimate of visits tied to the faces, beside the CRM's branded search lift, calls, scans and walk ins logged with the source, over weeks.

Do I need my own AdQuick account to run it through LeadLocate?

No. The webXintel Ads Network is included with every plan and needs no account of yours. If you want campaigns under an account your dealership owns, request the connection from the Advertising Networks page and our team sets it up, or connects the AdQuick account you or your agency already hold.

Can AdQuick leads go into the CRM we already use?

Yes. Turn on Instant Push in the CRM settings and every lead is forwarded to your existing CRM by ADF the moment it arrives, with its source attached. The subscription price is the same whether you work leads in LeadLocate or forward them.

What does LeadLocate charge for AdQuick?

The platform is a monthly subscription, month to month with no long term contract; the plans are on the pricing page and each includes the webXintel Ads Network. Media you buy through your own AdQuick account is billed by AdQuick to you, not marked up by us. We do not tie the price to results, because no one can promise what a shopper will do.

Draw the market you sell in, request AdQuick from the Advertising Networks page, and watch the leads land in the same CRM as everything else. No long term contract.

Prefer to talk right now? Call or text 844-376-2274.

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