L2Tmedia Alternative for Car Dealerships

An ad platform can reach the shopper. LeadLocate delivers that shopper to your store alone and gives your team the CRM, phones and follow up to close the deal.

Dealers usually meet L2Tmedia and LeadLocate at different points in the same funnel, and the comparison starts when a general manager asks why the top of that funnel keeps growing while the bottom stays flat. Search, display, video and social campaigns can reach a lot of in market shoppers. What turns a shopper into a delivered car is the next ten minutes and the next ten days, and those belong to the store.

Some dealers want to replace an advertising relationship with exclusive lead supply. Some want to keep their advertising and put a stronger conversion engine underneath it. Some want both under one roof so the source of every sale is obvious. LeadLocate covers all three cases, because it supplies exclusive local leads and runs the CRM, the phone system, the follow up and the desking that work them.

This page lays out what L2Tmedia is known for, what LeadLocate adds, and how to make the move without losing a single lead in the middle.

L2Tmedia, which also markets itself as L2T, is an automotive digital marketing company. Its public materials describe paid search, search engine optimization, display and retargeting, video advertising, social advertising and reputation management for dealerships, connected by its AutoQuity platform, which it presents as a full funnel, data driven ad platform. It also promotes work with manufacturer digital programs.

That approach suits a store that wants a single partner to run its paid and organic channels from one set of data and report on them together.

Services, packaging and terms change over time for every vendor. Confirm current pricing and terms with the vendor directly, and ask for the answers that matter to you in writing.

Leave your number and a lead specialist calls you back to answer your questions about pricing, coverage, and setup. Mon - Sat, 9:00 AM - 6:00 PM Pacific.

Prefer to talk right now? Call or text 844-376-2274.

LeadLocate is lead generation and a complete dealership CRM on one subscription, sold month to month to franchise stores, independents, groups, auto brokers and individual salespeople. The leads and the software that works them come from the same company, so nothing gets lost between a vendor dashboard and a CRM import.

Leads Manager is where supply starts. Your store sets its zone in the zone editor, checks zip stats and the market scan, chooses its campaign type, sets prescreening questions and Custom Offers, and previews sample ads with See Samples. Our team builds and runs the campaigns from those selections on the webXintel Ads Network, included with every plan. Every lead in your zone is delivered to you and only you, prescreened at capture with your questions, and backed by a replacement review, so a lead that misses costs you nothing. Buyer leads arrive as a mix of VIN specific shoppers and people describing what they want, and opt in seller leads come from local owners asking for an offer.

From there the CRM runs the sale. Distribution rules and round robin assignment. Texting with MMS pictures and delivery status. RCS with automatic SMS fallback. Browser softphone, click to call, recording and transcription. Voicemail drop. Email from your own authenticated domain. Automated Templates, Follow Up Processes and Texting Chatbots. Calendar booking links. EZ Desking with three lease tax methods. SecureWebX apply links and the secure Send to Lender share. The CRM features page lists the rest.

Exclusive leads instead of shared attention. Advertising reaches shoppers who are also seeing every other store's ads. A LeadLocate lead in your zone belongs to your store alone, with the answers to your prescreening questions already on the record.

Response in seconds, around the clock. Automated Templates answer each new lead by text and email the moment it arrives. Missed call text back catches callers who hang up. Business hours routing, the IVR and a Forward Calls To ring list built from your own users make sure the phone reaches a person. The missed call text back page shows how that recovers calls most stores lose.

Coaching from real conversations. Call recording and call transcription put every call on the lead timeline. Call Alerts with Alert Keywords flag calls that mention the words your managers choose, such as trade in, payment or cancel, so the right manager hears about it the same hour.

Referrals from the buyers you already have. Happy buyers already sit in your CRM with their full history. The Referral Program runs referral campaigns with a shared code and real payouts, and bulk texting reaches your sold customers in minutes.

Inventory in every message. Inventory Link ingests your feed or imports inventory from your website, and the vehicle button in every composer sends a unit with photos and price as MMS or email, so a shopper sees the exact car inside the conversation.

Features and packaging change for every vendor, so confirm each row directly before you sign. The LeadLocate column is what your store runs on day one, with training included in every plan.

Full funnel advertising and a lead platform describe the funnel from opposite ends. The ad platform measures reach, clicks, cost per click and site visits. The lead platform measures who raised a hand, how fast they heard back, how many times the store followed up and whether a deal got desked. Both are useful, and only the second one is visible on the sold board.

LeadLocate brings the two ends together inside the store. Website visitor analytics in the CRM show sessions, sources, realtime visitors and top pages. Lead Feeds Manager tags every lead with its source, and tracking phone numbers carry a source onto every call. Activity, company and management reports then read from the same records the reps work, so a manager can see which source produced the lead, which rep answered, how quickly, and what happened next. The attribution software page shows the reports.

If your store keeps its current advertising running, the connection is straightforward. Website form intake gives your account its own intake link so any site form posts into the CRM with the fields mapped, and the first text goes out automatically. The free live chat widget installs on your existing site. Lead pages and personal salesperson websites, on your own custom domains with a DNS editor built in, give each campaign or rep a landing spot that feeds the same CRM.

Either way, the customer ends up in one record with one timeline, and the store owns every piece of it.

The move works best in parallel, with the old path still live until the new one has a month of results.

1. Inventory your lead doors. Every form, chat, phone number and outside provider gets its own feed in Lead Feeds Manager, so the source follows each lead from day one.
2. Load people and history. Import contacts and your do not call list, add users with the right roles, and set notification preferences so managers see what they need.
3. Connect and switch on. Form intake link on your site forms, chat widget installed, tracking numbers assigned, ring list and business hours set, zone and prescreening questions saved in Leads Manager, Automated Templates and Follow Up Processes loaded.
4. Measure a full month. Minutes to first response, follow up touches per lead and appointments set, compared with the month before.

Your account is set up for you, usually the same day. The migration checklist covers each step in detail.

Ask every vendor the same questions and write the answers down. What is the full monthly cost, and what does it renew at? How does the agreement end? Who owns the customer data and the call recordings? What can you export when you leave, and does it include texts, calls and emails? Are leads exclusive to your store, and how is the territory drawn? What happens to a lead that misses?

Then test on your own traffic. Put one team or one source on LeadLocate for three or four weeks and compare response time, follow up depth and appointments set against the rest of the store. Month to month terms make that test a small decision rather than a long commitment.

And the line that belongs on every comparison: we cannot guarantee lead counts, close rates or units sold, because your market, your inventory and your team decide them. LeadLocate gives your store exclusive supply in its zone and the most complete conversion platform in the industry. The demo shows it working end to end.

Is L2Tmedia the same company as L2T?

Yes. L2Tmedia also markets itself as L2T. Dealers search for both names, and this page covers the same company under either one.

Can we run our current advertising and LeadLocate together?

Yes. Point every website form, chat and tracking number into LeadLocate, and your advertising traffic lands in a CRM that answers in seconds, follows up for weeks and reports by source.

Are LeadLocate leads exclusive?

Yes. Every lead in your zone is delivered to you and only you, prescreened at capture with your questions, and backed by a replacement review.

Who manages the LeadLocate campaigns?

Your store chooses its zone, campaign type, prescreening questions and offers in Leads Manager and previews sample ads. Our team builds and runs the campaigns from those selections on the webXintel Ads Network, included with every plan.

What does LeadLocate cost?

CRM Only starts at $199 a month, and plans with exclusive local leads start at $799, all month to month with no long term contract. The pricing page has the full list.

Does LeadLocate need our DMS or an inventory feed?

Neither is required to start. If you have a feed, Inventory Link ingests it, and if you have none, Inventory Link imports inventory from your website.

We will map your zone, show exclusive leads and the CRM working together on real traffic, and quote a clear monthly price. Month to month, no long term contract.

Prefer to talk right now? Call or text 844-376-2274.