How to Connect an Inventory Feed in Inventory Link

Your feed is your data. Point it at Inventory Link once and every vehicle shows up where your team sells: the portal, the CRM, the text composer, your inventory site and the widget on your own website.

1. Decide what you are connecting

   Most stores already have a feed going out to third party listing sites, and that same feed works here. If yours does not have one, you are not stuck: Inventory Link reads the inventory on the store's own website instead, and a broker with no lot uses brand offer pages. A feed and DMS access are not required to run the platform.

2. Have your provider send the feed to Inventory Link

   The feed belongs to your store, not to the company that formats it, so this is a request you are entitled to make. Ask them to add Inventory Link as a destination with your full inventory, new and used, including photos, prices, mileage and stock numbers. Say full inventory out loud: a partial feed becomes a partial answer on every screen later.

3. Open the feeds page in the portal

   Sign in to the Inventory Link portal and open the feeds page. Each Feed is listed with what it brought in and when it last ran. The dashboard shows the same counts, which is the number to compare against what you think is on the lot this morning.

4. Check the first import unit by unit

   Open the inventory list and read the first twenty vehicles like a shopper would. Year, make, model and trim right, mileage and price right, photos attached, stock number matching the one on the window label. VIN decode fills in the build data, so most of what you see should already be correct.

5. Ask for a change when something is off

   Use Ask us to change a feed, tell us Which feed it applies to, or choose Not specific to one feed when the change covers everything, then describe it plainly: prices excluding a dealer fee, a trim that imports blank, a batch of units that should never publish. A feed change your store needs is available on request, and our team puts it in production for your dealership.

6. Put the inventory to work

   Once the list is clean, your vehicles are in the CRM inventory menu and on the phone app, the vehicle insert button drops a unit into any text or email, and the inventory website and widget publish from the same data. On a brand page lead form, Show matching vehicles from your inventory answers a shopper with the units you actually have.

You need an Inventory Link login, the name of whoever produces your inventory feed today, and five minutes with a used car manager who knows what should be on the lot. That last one matters more than it sounds: the only way to judge a first import is against somebody's real count.

Know the shape of your inventory before you look. New, used, certified, wholesale held back, units in transit, and anything the store never wants published. Those decisions drive the first change request. Inventory feeds explains what the platform accepts, and the older dealer inventory feed management guide covers the fields that decide whether a vehicle gets found once it is live.

Then you skip the provider entirely. Inventory Link imports inventory straight from the store's own website, with the store's permission, and it recognizes the platforms dealer websites are built on. A single point store that never bought a feed product is live the same day, and importing from your website is the guide for that route.

Brokers and solo salespeople have a third road: no lot, no feed, and brand offer pages connected instantly so a customer still sees real vehicles and a real offer. The point is that nothing about getting started depends on a feed contract someone else controls. Start with what you have today, add the feed when it suits the store, and the screens your team uses never change.

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Prefer to talk right now? Call or text 844-376-2274.

A vehicle count on the feeds page that matches your lot, each unit carrying its photos, its price and its stock number, and build data filled in from the VIN rather than typed by a person. Units that sold drop off on the next import, and new arrivals appear without anyone announcing them.

Then the same inventory turns up everywhere your team already works. Salespeople insert a vehicle into a text from the composer, the way send vehicles by text describes. The inventory website and the embeddable widget publish from it. Your brand pages and lead forms answer shoppers with it. One import, every screen.

The count is short. The provider sent a filtered slice, usually used only or a single rooftop. Go back and ask for the full inventory across every rooftop you run, then compare the count again.

Photos are missing on part of the list. Those units have not been shot yet, or the feed carries the photos at a size it will not share. Stock imagery covers a vehicle until your photographer gets to it, so a new arrival still looks like a listing instead of a grey box.

Prices look wrong. Decide what the number in the feed means at your store, then tell us once with Ask us to change a feed. Stores handle dealer fees, reconditioning and internet pricing differently, and the fix belongs at the import, not in twenty places later.

Stock numbers do not match the window labels. Overrides handle that without touching the feed, so the number your team says out loud on the lot is the number the system shows.

Adding a one off unit that is not in the feed yet, a dealer trade or a fresh trade in, is a separate guide, and it takes about a minute per vehicle. Build data, safety and efficiency information come from VIN decode and the vehicle database, which is also what makes a partial feed usable.

The LeadLocate Help Center has the rest of the Inventory Link guides, including importing from your website and adding a vehicle by hand. Once the feed is clean, the merchandising tools are the fun part: an inventory site, a widget for the store's own website, and offers on brand pages.

Do I need an inventory feed to use LeadLocate?

No. A feed and DMS access are not required. Inventory Link imports from the store's own website, and vehicles can also be added by hand when that is all a store needs.

Who do I ask for the feed?

Whoever produces the feed your store already sends to listing sites. The data is yours, so adding Inventory Link as a destination is a normal request they handle every week.

How often does the inventory update?

The feed imports on its own schedule and the list keeps up with it, so sold units drop off and new arrivals appear without anyone in the store retyping a vehicle.

Something in the feed is wrong. Who fixes it?

Use the change request on the feeds page. Name the feed, or mark it as not specific to one feed, and describe what should be different. Our team makes the change at the import.

Inventory Link takes the feed you already have, or reads your website when you do not have one, and puts your vehicles in the CRM, the texts, the widget and your inventory site. See it in the pre-recorded demo.

Prefer to talk right now? Call or text 844-376-2274.