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Advertising Channels

Carvertise Ads for Car Sales Leads

Rideshare drivers' cars wrapped with your message, driven through the busiest parts of the market all day, with routes tracked.

Carvertise is the platform that wraps rideshare drivers' cars with an advertiser's message, so the ads ride through the busiest parts of the market all day. A dealership on LeadLocate asks for it from the Advertising Networks page inside the CRM and our team sets it up, usually the same day, through the included webXintel Ads Network or under an account in the store's own name. Leads arrive in one inbox and can be pushed to an existing CRM by ADF.

What Carvertise is, in dealership terms

Carvertise wraps the personal vehicles of rideshare drivers with an advertiser's creative and pays them for driving, which means the wrapped cars spend their days in the busiest parts of the market, at airports, downtowns, stadiums and event venues, exactly where a rideshare driver earns. Campaigns are bought by market, number of cars and duration, with route tracking and impression estimates, and the company also offers parked car placements at events and branded rides.

For a dealership the difference from an everyday driver program is where the cars go: rideshare drivers concentrate where people gather, so the message is seen in the dense, high traffic parts of the zone rather than on residential streets. A store near a downtown or an airport, or a group branding across a metro, gets the most from that pattern.

Why a dealership would spend money on Carvertise

A store spends on Carvertise for moving presence in the densest parts of its market all day, with tracking, at a cost below fixed faces in those locations, and for event placements where wrapped cars park where the crowd is. The rideshare pattern concentrates impressions where the fixed faces are most expensive.

The honest objection is that rideshare routes follow demand, not the store's plan, so suburban coverage is thin, and the outdoor objection applies, with little direct response and a slow read. Campaigns commit for weeks with production cost, and coverage depends on the driver pool in the market.

For the broader case for this kind of channel, Geofencing Advertising for Car Dealerships covers it without repeating what is here.

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Who Carvertise fits, and who it does not

Carvertise fits dealerships and groups in metros with heavy rideshare activity, downtown and airport adjacent stores, and stores running event campaigns. It fits less well for suburban and rural stores, where rideshare traffic is thin, and for stores that need direct response from every dollar.

How LeadLocate runs Carvertise for your store

Carvertise works with advertisers on a partner basis rather than through an open self serve account, which usually means a conversation with their sales team, a minimum commitment and creative that meets their standards. LeadLocate handles that on request. Tell us from the Advertising Networks page in the CRM that you want Carvertise, our team opens the conversation for your dealership, and once the placement is set the campaign is managed from Leads Manager alongside everything else you run with us. Where you already have a relationship with Carvertise, we work inside it. The webXintel Ads Network, included with every plan, keeps running the whole time, so a partner placement is an addition to your lead flow rather than a replacement for it.

What a Carvertise lead looks like when it reaches the CRM

A Carvertise sourced lead reaches the CRM as a branded search, a call to the number on the wrap, a scan or texting keyword, or a walk in with the source recorded, attributed over weeks. The CRM's reporting shows branded search lift in the zone during the flight, beside Carvertise's route and impression report.

Once it is in the CRM the channel stops mattering and the process takes over. The lead shows its source and campaign, the pre screening answers you asked for in Leads Manager, and it routes by the distribution rules you set, to a person or a rotation. Automated first contact, by text, email or a scheduled call, is optional and configurable. If the store's process lives in another CRM, Instant Push forwards each lead there by ADF on arrival, and the subscription price is the same either way. Expect a mix: shoppers who name a vehicle and shoppers who name a budget, both of them worth a call, as what to expect from car sales leads sets out.

One CRM for every channel you run

A dealership that runs six channels through six vendors gets six reports, six invoices and six opinions about where the leads came from. Running Carvertise through LeadLocate means it is planned in Leads Manager beside the others, its leads arrive in the same inbox with the same distribution rules, its follow up runs through the same texting, calling and email tools, and its results show up in the same reporting modules. Add a channel and the work does not grow; the picture does. The full set of channels a store can ask for is on the advertising channels page, and it matches the list inside the CRM.

The tools behind that inbox are the ones a store already uses on its other leads: automated first contact by text or email, calls placed from the CRM with the recording transcribed onto the record, voicemail drop for the ones who do not answer, drip processes for the ones who are months away, appointments on the shared calendar, and desking when the shopper arrives. A lead from Carvertise gets all of it, because the CRM does not care where a lead came from once it is in.

For agencies that manage Carvertise for dealerships

For an agency with metro dealership clients, Carvertise's rideshare wraps put a client's brand where the crowds are with a report the dealer can see, and connecting the store's LeadLocate CRM adds the branded search lift the campaign produced.

Most dealerships hand their advertising to a small local agency that already has their trust, and that agency is who usually ends up managing Carvertise. LeadLocate is built to sit underneath that relationship rather than compete with it. The agency keeps its accounts and its client, connects those accounts to the store's LeadLocate CRM or buys leads through the webXintel Ads Network, and manages every channel it runs for that store from one Leads Manager with one set of reports. For an agency serving several stores, that replaces a stack of platform logins per client with one system, and it gives the agency something it would otherwise have to build itself: a CRM the dealership actually works its leads in, with the follow up visible. Agencies that refer stores to LeadLocate can also enroll in the referral program inside the CRM. automotive-media-buying-servicesL goes into the agency arrangement in more detail.

Targeting the market you actually sell in

Nobody drives across three states for a sedan, so the market Carvertise is bought in is the market you draw. Leads Manager's zone editor takes a radius, counties or a state and hands it to every channel you run, including this one, and the reporting comes back by that zone so you can see which part of your area actually answers, which is often not the part a store expected. Groups run separate zones per rooftop; brokers and national sellers open the map up. On financing campaigns the audience is not narrowed by protected characteristics, because fair lending rules do not allow it and the controls in Leads Manager are locked accordingly. Geography and vehicle targeting stay fully in your hands.

Getting started with Carvertise through LeadLocate

The setup cost of Carvertise, in your time, is a click. The Advertising Networks page in the CRM lists it beside every other channel; Request Connection opens a support request our team works, usually the same day. Stores that are new to LeadLocate choose a plan on the pricing page, month to month with no long term contract, and start with the webXintel Ads Network the same week. Media bought through a Carvertise account in your name is billed by Carvertise directly to you. Your existing CRM, if you have one, keeps receiving leads through Instant Push by ADF, and the price does not change for that.

From there it is a conversation, not a contract. Our team confirms the zone and the selections, says plainly what Carvertise is likely to do for a store of your size, and agrees a review date. If the reporting shows Carvertise earning its budget, it stays; if it does not, it is switched off from the same page, the store keeps every lead and record it produced, and the budget moves to a channel that did better in the same report.

Frequently Asked Questions

Where do the wrapped rideshare cars go?

Where rideshare demand is: airports, downtowns, stadiums and venues, all day. Suburban and residential coverage is lighter than with an everyday driver program.

Can wrapped cars park at an event?

Yes; parked placements at events and branded rides are offered alongside the moving campaign, putting the wrapped cars where the crowd gathers.

How is the campaign measured?

By Carvertise's route and impression report, beside the CRM's branded search lift, calls, scans and walk ins logged with the source, over weeks.

Does my dealership need its own relationship with Carvertise?

Not to start. Request Carvertise from the Advertising Networks page in the CRM and our team opens the conversation with Carvertise for your store. If you or your agency already have a relationship there, tell us in the request and we work inside it.

Can Carvertise leads go into the CRM we already use?

Yes. Instant Push forwards every lead to your existing CRM by ADF the moment it arrives, with its source attached, and the price of the subscription is unchanged.

What does LeadLocate charge for Carvertise?

The platform subscription, month to month and priced on the pricing page, includes the webXintel Ads Network. A Carvertise placement carries whatever commitment Carvertise sets, billed for your dealership; we do not mark it up and we never tie our price to results.

More Resources from LeadLocate

Put Carvertise to work in your market

Request Carvertise from inside the CRM and our team sets it up, usually the same day. Not on LeadLocate yet? Pick a plan, month to month, and start with the included webXintel Ads Network this week.

Have questions first? Leave your number and a lead specialist calls you back to walk through pricing, coverage, and setup.

Prefer to talk right now? Call or text 844-376-2274.

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LeadLocate
Accepted credit cards: Visa, MasterCard, American Express and Discover
LeadLocate™ All rights reserved. Other product and company names mentioned herein are the property of their respective owners.

Answers to your questions:

What is LeadLocate?

LeadLocate is an all-in-one lead generation software and CRM platform. We generate in-market sales leads and provide you with all the tools necessary to sell that customer. All of your leads, texts, calls, emails, deals, and files are available in one place, accessible with a single login.

Accepted credit cards: Visa, MasterCard, American Express and Discover
LeadLocate™ All rights reserved. Other product and company names mentioned herein are the property of their respective owners.

Answers to your questions:

What is LeadLocate?

LeadLocate is an all-in-one lead generation software and CRM platform. We generate in-market sales leads and provide you with all the tools necessary to sell that customer. All of your leads, texts, calls, emails, deals, and files are available in one place, accessible with a single login.