Mon - Sat: 9:00 AM - 6:00 PM
Compare
Accu-Trade Alternative for Car Dealerships
Your managers keep appraising the way they trust. LeadLocate brings more trade conversations to the desk and follows every open offer until the owner decides.
What is Accu-Trade known for?
Accu-Trade is known for vehicle appraisal and trade in offer technology. Its public material centers on a guided appraisal process on the lot, condition capture, and a trade value the store can present to a customer with confidence, along with consumer facing offer tools that invite owners to value their vehicle online. The aim is consistency: the same car gets the same kind of appraisal no matter which manager is on the desk that day.
That consistency matters. Trade values are where a lot of deals are won or lost, and a store that appraises the same way every time protects gross on both ends of the deal and earns trust with the customer sitting across the desk.
Features, packaging and pricing change, so confirm current capability, pricing and terms directly with the vendor before you plan around any of them.
Keep Accu-Trade for appraisals and run LeadLocate beside it
If your managers appraise in Accu-Trade and the numbers hold up, keep that process. An appraisal tool is strongest at the moment the customer and the car are both present. LeadLocate is strongest in everything that gets them there and everything that happens after: finding owners who want to sell, answering buyers who have a trade, following up an offer the customer is still thinking about, and structuring the deal once they say yes.
The pairing is natural. A trade conversation that starts as an offer request or a buyer lead in LeadLocate becomes an appraisal in the tool your managers trust, and the number flows back into the conversation and onto the desk. Your appraisal method stays exactly as it is. What changes is how many cars reach it and how many of those offers turn into purchases.
That is the part of the trade business most stores leave to memory and sticky notes, and it is where a CRM built around acquisition earns its keep.
Questions? Request a Call Back
Leave your number and a lead specialist calls you back to answer your questions about pricing, coverage, and setup. Mon - Sat, 9:00 AM - 6:00 PM Pacific.
Prefer to talk right now? Call or text 844-376-2274.
Accu-Trade and LeadLocate side by side
| Accu-Trade | LeadLocate | |
|---|---|---|
| Category | Appraisal and trade offer technology | Lead generation with a full CRM built in |
| Appraisal and trade values | Core product | Keep Accu-Trade for it |
| Opt in seller leads | Verify with the vendor | Marketplace Acquisitions, exclusive in your zone |
| Buyer leads with trades | Verify with the vendor | Inbound plan, trade in lines on every lead record |
| Follow up on open offers | Verify with the vendor | Follow Up Processes, scheduled sends, voicemail drop |
| Desking | Verify with the vendor | EZ Desking with trade credit caps and a fifty state tax matrix |
| Credit applications | Verify with the vendor | SecureWebX apply links and the Send to Lender share |
| Contract | Verify current terms | Month to month, no long term contract |
Features change on both sides. Confirm anything that drives your decision with each vendor directly.
What dealers adding LeadLocate beside Accu-Trade gain
More trades to appraise. The Marketplace Acquisitions plan delivers opt in seller leads: local owners who filled out a vehicle offer request and asked a dealership to contact them. The Inbound plan delivers buyer leads, many of whom have a vehicle to trade, and the lead record holds up to five vehicles of interest plus trade in lines so the trade is captured from the first conversation. Every lead in your zone is delivered to you and only you, prescreened at capture with the questions you choose in Leads Manager, and backed by a replacement review, so a bad lead costs you nothing.
A team that answers. Seller and buyer leads land in one inbox with distribution rules, round robin and Manager Lead Copies, and the first text can go out automatically the moment a request arrives. Calls are recorded and transcribed, and Call Alerts with keywords such as trade in let a manager find every call where a trade came up.
A deal desk connected to the conversation. When the customer says yes, the trade, the vehicle they want and the customer are already in the record, and DealTracker picks up from there. The trade in leads page explains how those opportunities arrive.
Following up an offer the owner is still thinking about
Many trade offers are not accepted on the spot. The owner wants to talk to a spouse, compare another number, or wait for a payoff letter. What happens in the next ten days decides whether the car ends up on your lot or somebody else's.
In LeadLocate, the open offer becomes a follow up plan. Follow Up Processes run a multi step drip for the lead type, the AI writing assistant drafts texts and emails for the rep to edit, and scheduled sends put a message in front of the owner at the hour they are most likely to read it. Voicemail drop reaches owners who let unknown numbers ring, trackable short links show who opened the offer summary, and a reminder on the Workspace makes sure the rep calls on the day the payoff letter was due.
A manager can see the whole story on one timeline: every call with its recording and transcript, every text and every email. When a batch of owners goes quiet, a bulk text to the open offers from the last thirty days is a two minute job with a recipient list in Bulk Texting. The abandoned trade in follow up guide goes deeper on the cadence.
Turning an accepted trade into a closed deal
When the customer is buying as well as selling, the trade is only half of the paperwork. DealTracker desking handles cash, finance and lease structures on a multi pencil grid, with a fifty state tax matrix, trade credit caps, three lease tax methods and semimonthly payment frequency. The trade in form captures photos and a trade VIN scan, and the Incentives Showroom shows OEM incentives inside the deal view on new units.
The customer reviews the numbers on a customer deal page branded to your store, with PIN access, a revision view and e-signature, and Deal Chat keeps questions in one thread with photo drops. When the deal needs financing, SecureWebX sends a branded apply link with co-applicant support, collects stipulations with upload to fulfill, and shares the application with the lender you choose through Send to Lender, a code gated, expiring, watermarked share.
Print packets with payment ranges and a finance breakdown, #10 envelope templates and First Class postage are built into DealTracker printing for the customers who still want paper in hand. The desking tool page covers the payment math.
Adding LeadLocate beside your appraisal process
Start with the people who talk to customers. The account is set up for you, usually the same day, contacts import in one pass, and your zone, campaign type, prescreening questions and Custom Offers go into Leads Manager, with See Samples to preview sample ads before anything runs. Our team builds and runs the campaigns from those selections.
Then wire the handoff. Connect your website forms so every request from your own site creates a lead, set Automated Templates for the seller and buyer feeds, and decide which manager receives Manager Lead Copies. Agree on one house rule: every appraisal gets its number written to the lead record the same day, so the follow up plan always has something concrete to follow up on.
Finally, put the LeadLocate app on every salesperson's phone and book Live Training for the floor. Your appraisers keep working in the tool they know, and the sales floor works the conversation in LeadLocate. For the wider picture of offer tools, the instant cash offer tool guide is a good companion read.
Cost, measurement and expectations
Seller leads come with Marketplace Acquisitions from $999 a month, buyer leads with Inbound from $799, and both with the Buyers and Sellers Hybrid plan from $1,599. Every lead plan includes the CRM, and CRM Only starts at $199 for stores that want the software on its own. Every plan is month to month with no long term contract, and details are on the pricing page.
Measure the pairing on conversion, not just volume. Track how many trade conversations reached an appraisal, how many appraisals became purchases, how many open offers the follow up plan brought back, and the landed cost of consumer purchases against comparable wholesale units. The activity, company and management reports show the team side of the same story.
We cannot guarantee how many owners will ask for an offer or how many will accept yours, because that depends on your market, your numbers and your follow up. LeadLocate gives your team more conversations and a better way to finish them. Call 844-376-2274 and we will show you what your zone looks like.
Frequently Asked Questions
Does LeadLocate replace Accu-Trade?
LeadLocate runs beside it. Your managers keep Accu-Trade for appraisals and trade values, and LeadLocate adds opt in seller leads, buyer leads, and the CRM, follow up and desking that turn offers into purchases.
Can LeadLocate route trade conversations to our appraisal team?
Yes. Distribution rules and round robin put each seller or buyer lead on the right desk, Manager Lead Copies send every request to the manager you choose, and the trade in lines on the lead record keep the vehicle detail in one place.
How does LeadLocate follow up an open offer?
Follow Up Processes run a multi step drip, scheduled sends time each message, voicemail drop reaches owners who let calls ring, and Workspace reminders keep the rep on the day the owner said they would decide.
Can customers apply for credit online?
Yes. SecureWebX sends a branded apply link with co-applicant support, collects stipulations with upload to fulfill, and shares the application with the lender you choose through a code gated, expiring Send to Lender share.
Are the leads exclusive to our store?
Every lead in your zone is delivered to you and only you, prescreened at capture with the questions you choose, and backed by a replacement review.
Do we need a DMS connection or inventory feed?
Neither is required. If you have a feed, Inventory Link ingests it, or imports inventory from your website, so reps can attach vehicles to texts and emails.
Bring more trades to the desk and finish the offers you make
We will map your zone, set your prescreening questions, and build the follow up plan that keeps every open offer moving. Month to month, no long term contract.
Prefer to talk right now? Call or text 844-376-2274.


LeadLocate™ All rights reserved. Other product and company names mentioned herein are the property of their respective owners.
Answers to your questions:
LeadLocate is an all-in-one lead generation software and CRM platform. We generate in-market sales leads and provide you with all the tools necessary to sell that customer. All of your leads, texts, calls, emails, deals, and files are available in one place, accessible with a single login.
LeadLocate™ All rights reserved. Other product and company names mentioned herein are the property of their respective owners.
Answers to your questions:
LeadLocate is an all-in-one lead generation software and CRM platform. We generate in-market sales leads and provide you with all the tools necessary to sell that customer. All of your leads, texts, calls, emails, deals, and files are available in one place, accessible with a single login.



