Screenvision Media Ads for Car Sales Leads

Pre show advertising on the big screen, in the theaters your buyers visit, with sound, scale and a captive audience.

Screenvision Media sells the advertising that runs before the movie in thousands of theaters across the country, in many of the regional and independent chains, with spots of fifteen to sixty seconds on the full screen with full sound, sold by theater, by market and by film, directly and through the programmatic platforms for the digital pre show. The audience is seated, the phones are away, and the screen is the biggest a dealership will ever be on.

For a dealership that means a television commercial shown at full scale to the households in its zone, at the theaters they visit, on the weekend, with the frequency of a film's run. A truck event before a summer action film, a family vehicle before an animated release, a payment message before a comedy: the film targeting lets a store match the audience.

A store spends on Screenvision for full screen, full sound impact to a captive local audience, with targeting by theater and by film, at a cost per thousand that compares well with broadcast for the attention. It is one of the last places a commercial is watched from start to finish.

The honest objection is that the cinema audience is a fraction of the television audience and the visit is occasional, so reach builds slowly and the effect reads through branded search and traffic over weeks. Production of a cinema quality spot costs more than a phone video, and theater coverage depends on which chains in the market Screenvision represents.

For the broader case for this kind of channel, Geofencing Advertising for Car Dealerships covers it without repeating what is here.

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Screenvision fits franchise stores with a television quality spot, stores near the theaters their buyers visit, and dealer groups covering a region's theaters. It fits less well for stores without video creative and for stores that need direct response.

Screenvision Media sells its inventory through buying platforms and media partners, so the way in is through one of them, and that is exactly what LeadLocate arranges on request. From the Advertising Networks page in the CRM, ask for Screenvision Media, and our team arranges the placement in your store's name, sets the geography to the area you actually sell in, and manages it from the same Leads Manager selections that drive your other campaigns. Stores or agencies that already buy through a platform carrying Screenvision Media keep that seat, and we work within it. Reporting comes back into the CRM beside every other channel, so the question of whether Screenvision Media earned its budget is answered in the same place as the rest.

A Screenvision sourced lead reaches the CRM as a branded search, a call to the number in the spot, or a direct inquiry on a LeadLocate lead page named on screen, attributed over weeks. The CRM's reporting shows branded search lift in the zone during the film's run.

Once it is in the CRM the channel stops mattering and the process takes over. The lead shows its source and campaign, the pre screening answers you asked for in Leads Manager, and it routes by the distribution rules you set, to a person or a rotation. Automated first contact, by text, email or a scheduled call, is optional and configurable. If the store's process lives in another CRM, Instant Push forwards each lead there by ADF on arrival, and the subscription price is the same either way. Expect a mix: shoppers who name a vehicle and shoppers who name a budget, both of them worth a call, as what to expect from car sales leads sets out.

A dealership that runs six channels through six vendors gets six reports, six invoices and six opinions about where the leads came from. Running Screenvision Media through LeadLocate means it is planned in Leads Manager beside the others, its leads arrive in the same inbox with the same distribution rules, its follow up runs through the same texting, calling and email tools, and its results show up in the same reporting modules. Add a channel and the work does not grow; the picture does. The full set of channels a store can ask for is on the advertising channels page, and it matches the list inside the CRM.

The tools behind that inbox are the ones a store already uses on its other leads: automated first contact by text or email, calls placed from the CRM with the recording transcribed onto the record, voicemail drop for the ones who do not answer, drip processes for the ones who are months away, appointments on the shared calendar, and desking when the shopper arrives. A lead from Screenvision Media gets all of it, because the CRM does not care where a lead came from once it is in.

For an agency, cinema is a memorable buy for a dealership client with a good spot, and connecting the store's LeadLocate CRM shows the branded search lift the theater flight produced.

If an agency runs Screenvision Media for your store today, nothing about that has to change. The agency connects the account it already manages, or requests the placement through us, and the leads flow into your LeadLocate CRM where your salespeople work them and your managers can see the follow up. The agency sees the same reports you do. For the agency, the appeal is practical: one platform for every channel and every client instead of twenty consoles, a real CRM behind the campaigns without having to build or license one, and a lead flow from the webXintel Ads Network it can offer any dealership on day one. The referral program in the CRM pays agencies for stores they bring. More on the arrangement at dealer-marketing-attribution-softwareL.

Geography is the first setting on every LeadLocate campaign, and it is yours. Draw the zone you sell in with the zone editor in Leads Manager, a radius, a list of counties or a state, and Screenvision Media placements are bought for that zone and nothing outside it. Brokers who sell to the whole country set the whole country; a group draws one zone per rooftop and the reporting comes back the same way, so a regional manager can see which store's market answered. Financing audiences stay inside fair lending rules on every channel: Leads Manager keeps them from being narrowed by age, gender, income, marital status, household size, education, language or ZIP, with locked controls, so a store is protected without thinking about it. Everything else, the vehicles, the message, the radius, is open.

Two steps. First, if your dealership is not on the platform, pick a plan on the pricing page; every plan is month to month with no long term contract, and every plan includes the webXintel Ads Network. Second, from Leads Manager inside the CRM, open Advertising Networks and request Screenvision Media. Our team handles the setup, usually the same day, and the campaign is planned from your zone and your selections. Spend on an account you own is billed to you by Screenvision Media; there is no markup on it from us. If the store's process lives in another CRM, Instant Push forwards each lead there by ADF.

Expect a short conversation before anything runs: which vehicles, which zone, which questions a shopper should answer, what a fair trial of Screenvision Media looks like in your market and when to review it. Then the campaign runs and the reporting does the talking. A channel that earns its place stays; one that does not is turned off from the same page, and the store keeps the leads, the records and the history either way.

Which theaters does Screenvision represent?

Thousands of screens in many regional and independent chains nationally; National CineMedia represents the largest chains. Our team confirms which theaters in the store's zone each company covers.

Can a store pick the films?

Yes, spots can be targeted by film as well as by theater, so a truck event runs before an action film and a family vehicle before an animated release.

How is a cinema campaign measured?

By branded search lift in the zone during the film's run, calls to the number in the spot and inquiries on the lead page named on screen, reported in the CRM over weeks.

Can my dealership buy Screenvision Media directly?

Yes, through LeadLocate. Screenvision Media is sold through buying platforms and media partners, so you request it from the Advertising Networks page in the CRM and our team arranges the placement in your dealership's name. If your agency already has a seat on a platform that carries Screenvision Media, we work through that.

Can Screenvision Media leads go into the CRM we already use?

Yes. Instant Push forwards every lead to your existing CRM by ADF as it arrives, source and campaign included, and the subscription price does not change for it.

What does LeadLocate charge for Screenvision Media?

The platform is a month to month subscription with no long term contract, priced on the pricing page, and every plan includes the webXintel Ads Network. The media itself is billed for the placement our team arranges, in your dealership's name. We never tie the price to a result.

Request Screenvision Media from inside the CRM and our team sets it up, usually the same day. Not on LeadLocate yet? Pick a plan, month to month, and start with the included webXintel Ads Network this week.

Prefer to talk right now? Call or text 844-376-2274.

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