Freeosk Advertising That Brings Car Buyers In

Interactive kiosk screens in warehouse clubs and grocery stores, used by shoppers picking up a free sample.

Freeosk operates the free sample kiosks found in warehouse clubs and grocery stores, where a shopper taps a screen, scans a membership card and receives a product sample, and it sells advertising on the kiosk screens and the attract loop that runs when nobody is using them, along with the sample program itself. Advertising is sold by retailer, location and market, directly and through the programmatic place based platforms, with audience data from kiosk interactions.

For a dealership the audience is the warehouse club member, a household with income buying in bulk, engaged with the kiosk screen for the length of a sample, at the clubs and grocery stores near the dealership. A family vehicle, a payment message or a service special with a scannable code fits the setting, and the interaction data reports how many shoppers used the kiosks during the flight.

A store spends on Freeosk for an engaged, income earning household audience at the warehouse clubs and grocery stores in its zone, at a low cost per thousand, in an interactive setting where the shopper is already touching the screen. Warehouse club members are a strong vehicle buying population.

The honest objection is that kiosk locations are limited to the clubs and stores in the network, the interaction is brief, and direct response is limited to a scan, so the effect reads through branded search and traffic over weeks. Coverage depends on the host retailers in the market.

For the broader case for this kind of channel, Geofencing Advertising for Car Dealerships covers it without repeating what is here.

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Freeosk fits franchise stores selling family vehicles and SUVs to warehouse club households, stores near clubs, and dealer groups covering a region. It fits less well for luxury stores and for stores that need reach or direct response.

Freeosk is bought through buying platforms and media partners rather than a self serve console, and LeadLocate reaches it for your dealership that way. Ask for it from the Advertising Networks page in the CRM and our team arranges the placement for your store, through a buying partner or an order placed in your dealership's name, with the geography set to the market you sell in. If your dealership or your agency already holds a seat on a platform that carries Freeosk, we can work through that instead. Either way the campaign is planned from the same Leads Manager selections as every other channel you run with us, and it reports into the same place.

A Freeosk sourced lead reaches the CRM as a branded search, a scan of a code on the kiosk screen, or a direct inquiry on a LeadLocate lead page named on screen, attributed over weeks. The CRM's reporting shows branded search lift in the zone during the flight.

Whichever way the shopper arrives, the record is the same. The lead carries its source, the campaign, and the answers to the pre screening questions you set in Leads Manager, and it goes to the salesperson or the rotation you chose in lead distribution. The first response can be automatic: a text, an email, a task on the calendar or a call from the BDC. If your store works leads in another CRM, turn on Instant Push and the lead is forwarded there by ADF the moment it arrives, at no change in price. What no channel can do is decide who submits the form. Some shoppers arrive with a VIN and a trade, some with a monthly budget and a rough idea, and both are real; what to expect from car sales leads covers that plainly.

A dealership that runs six channels through six vendors gets six reports, six invoices and six opinions about where the leads came from. Running Freeosk through LeadLocate means it is planned in Leads Manager beside the others, its leads arrive in the same inbox with the same distribution rules, its follow up runs through the same texting, calling and email tools, and its results show up in the same reporting modules. Add a channel and the work does not grow; the picture does. The full set of channels a store can ask for is on the advertising channels page, and it matches the list inside the CRM.

The tools behind that inbox are the ones a store already uses on its other leads: automated first contact by text or email, calls placed from the CRM with the recording transcribed onto the record, voicemail drop for the ones who do not answer, drip processes for the ones who are months away, appointments on the shared calendar, and desking when the shopper arrives. A lead from Freeosk gets all of it, because the CRM does not care where a lead came from once it is in.

For an agency, Freeosk is an interactive retail placement with usage data for a dealership client selling family vehicles, and connecting the store's LeadLocate CRM shows the branded search lift the flight produced.

Most dealerships hand their advertising to a small local agency that already has their trust, and that agency is who usually ends up managing Freeosk. LeadLocate is built to sit underneath that relationship rather than compete with it. The agency keeps its accounts and its client, connects those accounts to the store's LeadLocate CRM or buys leads through the webXintel Ads Network, and manages every channel it runs for that store from one Leads Manager with one set of reports. For an agency serving several stores, that replaces a stack of platform logins per client with one system, and it gives the agency something it would otherwise have to build itself: a CRM the dealership actually works its leads in, with the follow up visible. Agencies that refer stores to LeadLocate can also enroll in the referral program inside the CRM. dealer-marketing-attribution-softwareL goes into the agency arrangement in more detail.

Nobody drives across three states for a sedan, so the market Freeosk is bought in is the market you draw. Leads Manager's zone editor takes a radius, counties or a state and hands it to every channel you run, including this one, and the reporting comes back by that zone so you can see which part of your area actually answers, which is often not the part a store expected. Groups run separate zones per rooftop; brokers and national sellers open the map up. On financing campaigns the audience is not narrowed by protected characteristics, because fair lending rules do not allow it and the controls in Leads Manager are locked accordingly. Geography and vehicle targeting stay fully in your hands.

The setup cost of Freeosk, in your time, is a click. The Advertising Networks page in the CRM lists it beside every other channel; Request Connection opens a support request our team works, usually the same day. Stores that are new to LeadLocate choose a plan on the pricing page, month to month with no long term contract, and start with the webXintel Ads Network the same week. Media bought through a Freeosk account in your name is billed by Freeosk directly to you. Your existing CRM, if you have one, keeps receiving leads through Instant Push by ADF, and the price does not change for that.

From there it is a conversation, not a contract. Our team confirms the zone and the selections, says plainly what Freeosk is likely to do for a store of your size, and agrees a review date. If the reporting shows Freeosk earning its budget, it stays; if it does not, it is switched off from the same page, the store keeps every lead and record it produced, and the budget moves to a channel that did better in the same report.

Where are Freeosk kiosks?

In warehouse clubs and grocery stores nationally, varying by retailer and market, targeted by location to the dealership's zone. Our team confirms coverage when the placement is requested.

Do shoppers interact with the screen?

Yes; they tap the screen and scan a card to receive a sample, which makes the placement more engaged than a passive screen, and the kiosk reports the interactions.

How is the campaign measured?

By branded search lift in the zone during the flight, scans of a code on the kiosk screen and inquiries on the lead page named on screen, reported in the CRM over weeks.

Can my dealership buy Freeosk directly?

Yes, through LeadLocate. Freeosk is sold through buying platforms and media partners, so you request it from the Advertising Networks page in the CRM and our team arranges the placement in your dealership's name. If your agency already has a seat on a platform that carries Freeosk, we work through that.

Can Freeosk leads go into the CRM we already use?

Yes. Instant Push forwards every lead to your existing CRM by ADF as it arrives, source and campaign included, and the subscription price does not change for it.

What does LeadLocate charge for Freeosk?

The platform is a month to month subscription with no long term contract, priced on the pricing page, and every plan includes the webXintel Ads Network. The media itself is billed for the placement our team arranges, in your dealership's name. We never tie the price to a result.

One more channel, no new login, no new report. Ask for Freeosk inside the CRM or talk to a lead specialist about which channels fit your store first.

Prefer to talk right now? Call or text 844-376-2274.

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